One of BtoB Magazine's Best Marketers for 2007, Eduardo Conrado is corporate vice president of Global Business & Technology Marketing & Communication for Motorola, Inc., a role which encompasses three of Motorola's four primary businesses - Home & Networks Mobility, Government & Public Safety, and Enterprise Mobility businesses - with revenues of nearly $18 Billion.

Conrado is responsible for driving a single voice through a worldwide team that has been the force behind Motorola's successful B2B marketing strategy - from overall branding, to product and regional/channel marketing, to internal and external communications, to interactive and direct marketing.

Conrado has been responsible for realigning Motorola's marketing teams around customer segments rather than business units. An industry-recognized, award-winning marketing leader, Conrado received two significant honors in 2007: BtoB Magazine's Best Marketers of 2007 and also was honored recently with HENAAC's (formerly known as the Hispanic Engineer National Achievement Awards Conference) Chairman's Award.

Prior to Conrado's current assignment as leader of Motorola's global B2B marketing team, he served as vice president of Global Marketing & Communications for Motorola's Networks & Enterprise, a $13 billion business encompassing public and private networks, enterprise mobility and services.