Prior joining Nintendo, Dunaway served as the chief marketing officer for Yahoo!, responsible for leading Yahoo!’s worldwide branding efforts and driving the company’s product marketing initiatives. A seasoned executive with over 20 years of marketing experience, Dunaway oversees all of Yahoo!’s consumer, enterprise and partnership marketing initiatives, from brand and marketing communications to product planning and positioning to execution of customer acquisition and retention strategies.

In 2005, Dunaway oversaw Yahoo!’s tremendously successful 10th year anniversary campaign, including a massive global marketing and branding initiative that the Promotional Marketing Association recognized with the 2006 Gold Reggie Award. Dunaway’s numerous other achievements at Yahoo! have included the launch of Yahoo! Music Unlimited at the Yahoo! Music Penthouse in Miami for the 2005 MTV Video Music Awards and Yahoo!’s global “Life Engine” advertising campaign in 2004. Dunaway also led the Yahoo! Personals “Live Billboard” campaign, which won the 2005 Gold Effie Award and was recognized by Mediaweek as the “Best Out of Home” marketing campaign of the year. She was named as one of the 100 Top Marketers by Advertising Age and has led Yahoo! to numerous industry recognitions including the Clio Awards, the Obie Awards and the Promo PRO Awards.

Prior to joining the company, Dunaway spent 13 years at Frito-Lay, supervising prominent brands such as Doritos, Cheetos, Lays, Ruffles and Rold Gold Pretzels. Dunaway holds a B.S. in business administration from the University of Richmond and an M.B.A. from Harvard Business School.

She is married to Lendy Dunaway and has one son Davis. She is actively involved with the San Jose Tech Museum and serves on the board of Junior Achievement of Silicon Valley.

About Nintendo
The worldwide innovator in the creation of interactive entertainment, Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets hardware and software for its Wii™, Nintendo DS™, Game Boy® Advance and Nintendo GameCube™ systems. Since 1983, Nintendo has sold nearly 2.4 billion video games and more than 409 million hardware units globally, and has created industry icons like Mario™, Donkey Kong®, Metroid®, Zelda™ and Pokémon®. A wholly owned subsidiary, Nintendo of America Inc., based in Redmond, Wash., serves as headquarters for Nintendo’s operations in the Western Hemisphere. For more information about Nintendo, visit the company’s Web site at www.nintendo.com.