Ken Fenyo is Vice President of Corporate Loyalty for The Kroger Co. and is responsible for growing loyalty and spending with Kroger’s over 40 million customers. He leads relationship marketing, loyalty marketing, interactive marketing, pricing strategy, and customer insights and analytics. He also is responsible for Kroger’s e-commerce business, including home grocery shopping and online retail services and sales. Fenyo has over 15 years of experience as a senior marketer in the retail, hospitality, and technology industries for both start up companies and the Fortune 500.

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