Margaret GerogiadisMargaret H. Georgiadis
Principal
Synetro Capital, LLC

Margo Georgiadis joined Synetro Capital, LLC in January 2009 as a Principal. She manages the Firm's consumer-related investment efforts which includes building new businesses and revitalizing the growth of mature businesses. Synetro takes an active investment approach which combines its transactional, financial and operational expertise with portfolio company entrepreneurial leaders to accelerate profitable growth and improve operating performance.

Before joining Synetro, Margo was Executive Vice President of Card Products and Chief Marketing Officer of Discover Financial Services from 2004-2008. She served on the Executive Committee and Management Committee, and was part of the core team that took the company public in 2007. She managed all Discover Card businesses and brands, including consumer and business credit cards, rewards programs, protection products, E-business, pricing and stored value products. She also led corporate marketing services across Discover including advertising, media buying, customer insights and product development. Margo led a radical turnaround of the Discover Card business, reversing 3 years of receivables declines and returning the business to 4%+ receivables growth and top industry margins. She grew sales over 25% to $93B and Protection products profits 40% to over $350MM. She reasserted Discover's role as rewards leader and consumer advocate with award-winning new products, rewards accelerators, account control features and "Brighter" advertising. She reshaped marketing and operational capabilities across the business, achieving $100MM in annual efficiencies for the company through successful "lean" initiatives.

Prior to joining Discover, Ms. Georgiadis was a Partner at McKinsey & Company in London and Chicago where she was a leader in the Marketing and Retail practices. She also Co-founded and led the Customer Acquisition and Management and Retail Marketing Practices. She has an A.B. from Harvard-Radcliffe Colleges in Economics and an M.B.A. from Harvard Business School.

She serves on the Boards of Jones Apparel Group, North Shore University Health System, Music Institute of Chicago, and The Chicago Network..