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Sue DayDirector of Marketing, Asia Pacific Polycom Inc As Polycom's Director of Marketing for Asia Pacific, Sue Day is responsible for all above and below the line marketing activities in the region, which extends to India & Japan. Singapore-based, Sue has more than 20 years' industry experience and is skilled in all areas of channel and business-to-business (B2B) marketing, with a particular emphasis on direct and customer relationship marketing. Prior to joining Polycom, Sue was Business Director and Nokia Regional Account Director at OgilvyOne in Singapore. In this role, she was responsible for developing Nokia's online strategies and infrastructure for relationship marketing purposes and also online marketing communications for Avaya Communications and Unilever Pond's. From 1998, she served the global Ericsson mobile phone account, working on above and below-the-line activities at agency, DY&R_Wunderman, in Singapore. Before moving to Asia, Sue was with Francis Killingbeck Bain Group Ltd/Carlson Marketing Group, a leading London-based direct and loyalty marketing specialist. Joining as an account executive, she worked her way up to a position on the agency management board from 1982 to 1998. In that time, her clients included top consumer goods firms Coca Cola Schweppes Beverages, United Biscuits; KP Foods; Terry’s of York; Kraft Jacob Suchard; Van den Burgh Foods; Bristol Myers; Seagram UK; Carreras Rothmans and National Westminster Bank Plc amongst others. UK-born, Sue is a Permanent Resident of Singapore, loves travelling and Formula 1 motorsport. About PolycomPolycom, Inc. is the worldwide leader in unified collaborative communications (UCC) that maximise the efficiency and productivity of people and organisations. Polycom delivers the broadest array of high definition telepresence video, wired and wireless voice, and content solutions so people can enjoy the best communications, whether from a real-time collaborative interaction or on-demand streamed video experience. Spanning from the desktop to the industry’s only immersive telepresence suite, Polycom’s high quality collaboration and communications solutions are easy to deploy and manage, as well as intuitive to use. Based on open standards, they integrate seamlessly with leading telephony and presence-based networks. www.polycomasia.com |
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