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08.18.14 - Chief Marketer Confidence At All-time High, Reports CMO Council Eighty-One Percent of 525 Global Marketing Leaders Surveyed Believe They Can Drive Top-Line Growth and Improve Market Share in 2014; 54 Percent Report Budget Increases, 27 Percent See No Change   More »
Just In: 07.23.14 - Milestone CMO Council Report On Chief Marketer Compensation Provides Insights On Top Earners Global Study Reveals Key Factors Influencing Compensation Packages; CEO Reports and C-Level Relationships Matter Most, Digital Marketing Skills Add Value   More »
03.20.14 - Asia-pacific Marketers Seek Greater Role In Customer Experience; Time For Business Execution To Match Brand Expectation New CMO Council Study With SAP Maps Operational Gaps in Marketing Claims, Business Practices and Customer Experience; Asia-Pacific Companies Must Create More Customer-Committed Cultures   More »
02.25.14 - The CMO Council And Digital + Direct Marketing Association Asia [d+d] Join Forces In Asia-pacific    More »
01.22.14 - Big Business Sees Big Value In Small Business But Struggles To Understand, Segment And Engage With America's $5 Trillion Smb Market New CMO Council Survey of Large Enterprise Marketers Reveals More Brand Spending on SMB Customers but Deficiencies in Data, Insights and Campaign Effectiveness    More »
08.18.14 - Study: 81% Of CMOs Are Confident They’ll Meet Revenue Goals

CMO Council Report Finds 54% of Marketers Plan to Boost Budgets This Year

08.18.14 - CMOs Feel Like A Trusted Member Of The C-suite: Report

Chief marketers are feeling a high degree of confidence about meeting their business goals: According to the CMO Council’s eighth…   More

08.18.14 - CMO Council’s New State Of Marketing Report Shows CMO Confident In C-level Role, Revenue Targets

Yet many marketing leaders are still battling with data and customer analytics as well as digital marketing transformation

08.18.14 - What CMOs Have – And What They Want

An study of chief marketing officers today revealed some interesting contrasts between their optimism and their realities.

08.18.14 - For CMOs, A Tale Of Two Situations

A survey of 525 chief marketers finds them voyaging between digital discovery and digital deliverance, riding out turbulent trends to…   More

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