| 05.03.13 - Piecing Together A Local Marketing Strategy
According to the CMO Council’s new Brand Automation for Local Activation study, 59 per cent of respondents believe local…
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| 05.02.13 - Don’t Let Mobile Be An Afterthought – 3 Tips For Getting Into Mobile Marketing
We know that consumers prefer mobile experiences, but if you’re a marketer, there’s a good chance you’ve noticed a…
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| 04.22.13 - Senior Marketers At A Loss To Measure Trade Show Roi
A study by the CMO Council, together with the Exhibit and Event Marketers Association (E2MA), has found that senior marketers still need…
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| 04.05.13 - CMOs And Cios Need To Make Better Friends
Apparently CMOs and CIOs aren’t really getting along, according a report from the CMO Council. The tension is building as investment…
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| 03.12.13 - CMO Council Teams With Netline For Content Syndication
The Chief Marketing Officer (CMO) Council, the leading global community for strategic marketing decision makers, today announced an…
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