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The Chief Marketing Officer (CMO) Council is the only global network of executives specifically dedicated to high-level knowledge exchange, thought leadership and personal relationship building among senior corporate marketing leaders and brand decision-makers across a wide range of global industries. The CMO Council's 7,500+ members control more than $400 billion in aggregated annual marketing expenditures and run complex, distributed marketing and sales operations worldwide.

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Massimo Sangiovanni
Marketing Vice President - EMEA
Motorola Solutions

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Quantify How Well You Unify

The CMO Council partnered with Tealium to lead a targeted outreach effort to engage its members in qualitative and quantitative conversations around the economics and benefits of unifying marketing technologies and data. These findings resulted in a credible body of knowledge that … Report Details

APAC Digital Marketing Performance Dashboard 2014

The rapidly evolving nature of digital marketing presents increased challenges across Asia-Pacific, with many marketers struggling to integrate digital components in a way that is efficient, effective and measurable. Building on the findings of our studies in 2012 and 2013, this research… Report Details

  • Region Economic Statistics
    GDP (purchasing power parity): $14.51 trillion
    GDP (official exchange rate): $16.18 trillion
    GDP growth rate: -4 %
    GDP per capita: $32,600

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  • Population Statistics
    There are a total of 47 countries in Europe
    Europe has a total estimated population of about 830.4 million, which constitutes for about 11% of the world population
    Total Listed domestic companies in Europe : 13247

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  • Trade and Commerce Statistics
    EU is one of the most outward-oriented economies in the world.
    European trade in goods and services accounts for 15% of EU GDP.
    The EU is the first exporter of goods and services and the first investor abroad.

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  • Top 10 in Europe
    Biggest Cities:
    1. Moscow, Russia - 10,468,743
    2. London, United Kingdom 7,619,014
    3. Saint Petersburg, Russia - 5,285,799
    4. Rhein-Main, Germany - 3,712,066
    5. Berlin, Germany - 3,327,070
    6. Madrid, Spain - 5,103,072…

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  • Mobile Facts in Europe
    Mobile operator GDP of approx. €138 billion (1% of total EEA GDP)
    Contribution to public funding amounting to approx. €130 billion of which 44 billion from mobile operators directly;
    Direct employment of 610,000 Europeans and induced employment of 2.9 million more.

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CMO Council Contact
Donovan Neale-May
Executive Director
408-677-5300 x5333
donovan@cmocouncil.org

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