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REGIONAL SPOTLIGHT
meet a cmo council europe advisory board member

Ian Ryder
Deputy CEO
British Computer Society

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featured this month

Customer Attainment From Event Engagement

The CMO Council’s cooperative thought leadership report with the Exhibit and Event Marketing Association (E2MA) is aimed at benchmarking the business value of trade shows and events, as well as identifying new tools, technologies and techniques for driving experiential marketing… Report Details

2013 Online Advertising Performance Outlook

According to the McKinsey Quarterly, “the rapid growth of online advertising hides a serious challenge: the digital world has developed faster than the tools needed to measure it. This problem has made it difficult for marketers to fully exploit the… Report Details

FACTS AND STATS
  • Region Economic Statistics
    GDP (purchasing power parity): $14.51 trillion (2009)
    GDP (official exchange rate): $16.18 trillion (2009)
    GDP growth rate: -4 % (2009)
    GDP – per capita: $32,600 (2009)

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  • Population Statistics
    There are a total of 47 countries in Europe
    Europe has a total estimated population of about 830.4 million, which constitutes for about 11% of the world population
    Total Listed domestic companies in Europe (2008): 13247

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  • Trade and Commerce Statistics
    EU is one of the most outward-oriented economies in the world.
    European trade in goods and services accounts for 15% of EU GDP.
    The EU is the first exporter of goods and services and the first investor abroad.

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  • Top 10 in Europe
    Biggest Cities:
    1. Moscow, Russia - 10,468,743
    2. London, United Kingdom – 7,619,014
    3. Saint Petersburg, Russia - 5,285,799
    4. Rhein-Main, Germany - 3,712,066
    5. Berlin, Germany - 3,327,070
    6. Madrid, Spain - 5,103,072…

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  • Mobile Facts in Europe
    Mobile operator GDP of approx. €138 billion (1% of total EEA GDP)
    Contribution to public funding amounting to approx. €130 billion – of which €44 billion from mobile operators directly;
    Direct employment of 610,000 Europeans and induced employment of 2.9 million more.

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upcoming cmo events

Dinner Dialogue: Know More to Grow More

June 04, 2013
TRU Restaurant - Chicago, IL
6:30 pm

Telecoms CFO's Summit
May 22, 2013
London, UK

Web Marketing Association's WebAward 2013
May 31, 2013
Online

4th Global Islamic Marketing Conference
Date: May 20, 2013 - May 21, 2013
Location: Istanbul, Turkey

ICCA Sector Destination Marketing European Client/Supplier Business Workshop
Date: June 27, 2013 - June 29, 2013
Location: Vienna, Austria

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CMO Council Contact
Donovan Neale-May
Executive Director
650.328.5555 x4200
donovan@cmocouncil.org

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