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February 2015

Kristen Simmons

Experian Consumer Services, a leading provider of online consumer credit reports, credit scores, credit monitoring and identity protection products, announced it has appointed Kristen Simmons as its chief marketing officer. Simmons is responsible for the strategic direction, development and execution of all product and marketing activities for Experian's consumer services business in North America.

Idris Mootee

Taiwanese smartphone maker HTC has named Idris Mootee, the CEO of Toronto-based design firm Idea Couture, as its new chief marketing officer after the post had been left vacant for seven months. "Idris has extensive experience in marketing, strategy and design, which will be of great value to HTC's business strategy as an innovation leader going forward," HTC said in an emailed statement.

Khalid Abdul Latif

Aluminium Bahrain B.S.C. (Alba) - one of the largest and modern aluminium smelters in the world - announced the appointment of Khalid Abdul Latif as Acting Chief Marketing Officer, effective immediately. In his position, Latif will lead the Company's global marketing strategies to drive innovation across Alba's business divisions.

Shubhajit Sen

Micromax, India's leading smartphone player, appointed Shubhajit Sen as its chief marketing officer to boost its marketing efforts as it looks to further improve its position in the surging smartphone market in the country.

Neil Lieberman

Provider of cloud services for video, Brightcove has appointed Neil Lieberman as chief marketing officer. In this role, Lieberman will be responsible for driving Brightcove's worldwide branding and positioning, as well as the company's corporate marketing and marketing communications strategy.

January 2015

Hope Frank

Nexusguard, a pioneering Internet security solutions provider, announced the appointment of Hope Frank to the post of Global Chief Marketing Officer. Ms. Frank was named a global top 50 CMO by both Forbes and CEO World in 2014. She will bring the same marketing leadership to Nexusguard that she exhibited in her time at Codenomicon, the security firm she made famous for discovering and branding the Heartbleed bug and its resolution.

Saujanya Shrivastava

Online company MakeMyTrip has appointed Saujanya Shrivastava as its new chief marketing officer. Shrivastava will be responsible for leading marketing initiatives across the company’s business lines and group entities and his key areas of focus will involve strengthening brand association with leisure travel, driving customer engagement & loyalty, and the mobile platform.

Brenda Freeman

Brenda Freeman has been named chief marketing officer for National Geographic Channel and Nat Geo Wild, the latest appointment by chief executive Courteney Monroe, who took the reins of the operation last April.

Charlie Ungashick

PTC announced the appointment of Charlie Ungashick as executive vice president and Chief Marketing Officer (CMO), effective immediately. A high-energy executive, Ungashick has built and driven state-of-the-art global marketing functions at a range of successful, fast growth technology companies.

Dmitry “Dima” Ivanov

Bacardi has appointed Dmitry “Dima” Ivanov, previously global category director of rums with the group, its new chief marketing officer as Andy Gibson steps down from the role. Ivanov, who most recently developed and launched the Bacardi Untameable Since 1862 global marketing campaign, will also take up the position of president of Bacardi Global Brands with immediate effect.

Jordan Schlachter

The National Bastketball Players Association (NBPA) Executive Director Michele Roberts announced that Jordan Schlachter, the Executive Vice President for The Marketing Arm's sports marketing and sponsorship consulting practice, has been appointed as the NBPA's first ever Chief Marketing Officer ("CMO").

Maryam Banikarim

Hyatt Hotels Corporation announced the appointment of Maryam Banikarim as the company’s global chief marketing officer. Banikarim will assume her new role at Hyatt  effective January 26, 2015, reporting to Mark Hoplamazian, president and chief executive officer.

Fred Studer

Cloud-based financials software and enterprise resource planning (ERP) specialist NetSuite announced that it has appointed Fred Studer, a global marketing executive as its chief marketing officer (CMO).

December 2014

Jennifer Warren

At Home™, the home décor superstore, announced the appointment of Jennifer Warren as the brand’s new Chief Marketing Officer.

Steven Taylor

Shangri-La Hotels and Resorts has appointed Steven Taylor as chief marketing officer (CMO), effective on 5 January 2015. He will be based in the group’s corporate office in Hong Kong and report to Shangri-La president and CEO Greg Dogan.

Beth Murphy

Deezer, the premier global digital music streaming service, announced the appointment of Beth Murphy as Chief Marketing Officer. She will be focused on leading Deezer's global brand, along with product marketing, product management, acquisition, engagement and customer service efforts for the U.S. and global verticals.

Esther Lee

MetLife,the largest U.S. life insurer appointed Esther Lee chief marketing officer and executive vice president, effective Jan. 12, 2015.

Anton Bell

Following last month’s appointment of Andreas Meinrad as Chief Executive, Gibraltar based sports betting operator BetVictor have announced the appointment of Anton Bell as Chief Marketing Officer.

Dave Kasabian

Tagetik, a visionary provider of global performance management software solutions, recently appointed Dave Kasabian to the role of chief marketing officer, a new position on the company's senior executive team.

November 2014

Allie Kline

AOL names new Chief Marketing Officer : Allie Kline, CMO of AOL Platforms, has been promoted to CMO for the entire company.

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Executive Director
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donovan@cmocouncil.org

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