Chief Marketing Officer
Council World Wide

Follow Us:
Join CMO Council's Network on LinkedIn Follow CMO Council on Twitter Watch CMO Council on YouTube

Look for technology and marketing thought leadership every month from Marketing Magnified.

Sign up for the Mailing List
MARKETING NEWS FLASH |

FACTS & STATS

home / facts & stats
  • Region Economic Statistics
    GDP at current prices: $1.842 trillion USD
    GDP (PPP): $4.684 trillion USD (3rd largest in the world)
    GDP growth rate (2013-14): 4.986%
    Exports (2012 est.): $309.1 billion USD

    More Facts

  • Population Statistics
    India is the second-largest populated country in the world with over 1.18 billion people (estimate for April, 2010) and consists of more than one-sixth of the world's population.
    Represents 17.31% of the world's population
    Expected to surpass China's population by 2025, and could reach 1.6 billion by 2050

    More Facts

  • Top 10 in India
    Biggest Cities:
    1. Mumbai (Bombay) - 12,147,100
    2. Delhi - 10,009,200
    3. Calcutta - 4,670,000
    4. Bangalore - 4,376,100
    5. Chennai (Madras) - 4,298,600
    6. Ahmadabad - 3,584,000…

    More Facts

  • Made From India (B2B Blog): Top business facts about India
    India is known to be the best place in the world to commence a business, according to a global services location index by AT Kearney.
    India's foreign exchange reserves are almost US$ 200 billion.
    India is 4th in internet usage in entire world .

    More Facts

Basic Economic Statistics:
  • GDP at current prices: $1.842 trillion USD
  • GDP (PPP): $4.684 trillion USD (3rd largest in the world)
  • GDP growth rate (2013-14): 4.986%
  • Foreign Institutional Investors (FII) (2012-13): outflow of $25 billion USD
Population Statistics:
  • India is the second-largest populated country in the world with over 1.18 billion people (estimate for April, 2010) and consists of more than one-sixth of the world's population.
  • Represents 17.31% of the world's population
  • Expected to surpass China's population by 2025, and could reach 1.6 billion by 2050
  • Assamese - It is the language of Assam, spoken by nearly 60 percent of the population.
  • Bengali - It is an official language of West Bengal.
  • Gujarati - It is the official language of Gujarat, spoken by 70 percent of the population.
  • Hindi - Hindi is the national language of India.
  • Kannada - It is a language of Karnataka, spoken by 65 percent of the population.
  • Kashmiri - 55 per cent of the state's population speaks Kashmiri.
  • Malayalam - It is the state language of Kerala.
  • Marathi - It is an official language of Maharashtra.
  • Oriya - Oriya is the official language of the State of Orissa.
  • Punjabi - It is the official language of the State of Punjab.
  • Sanskrit - Sanskrit is the classical language of India. It is also one of the oldest languages in the world.
  • Sindhi - It is mainly spoken by a great number of people in the Northwest frontier of the Indian sub-continent comprising parts of India and Pakistan.
  • Tamil - It is the State language of Tamil Nadu.
  • Telugu - It is a language of Andhra Pradesh.
  • Urdu - The state language of Jammu and Kashmir is Urdu.
Trade and Commerce Statistics:
  • Exports of software and services registered a growth of 234 per cent during the year 2008-09 over the preceding year.
  • The Indian economy is expected to quadruple over the next two decades, adding more than 500 million people to its middle class, building more than 50,000 miles of highways, and investing more than $2 trillion in building power plants, airports, hospitals, factories and research centers.
  • Delhi's plan to invest $1.2 trillion in electricity generation during the next 25 years will rely on a steady supply of power transformers, high-voltage power cables, relays, conductors, capacitors and circuit breakers.
  • Delhi's plan to invest $1.2 trillion in electricity generation during the next 25 years will rely on a steady supply of power transformers, high-voltage power cables, relays, conductors, capacitors and circuit breakers.
Top 10 in India:
  • Biggest Cities:
  1. Mumbai (Bombay) - 12,147,100
  2. Delhi - 10,009,200
  3. Calcutta - 4,670,000
  4. Bangalore - 4,376,100
  5. Chennai (Madras) - 4,298,600
  6. Ahmadabad - 3,584,000
  7. Hyderabad - 3,517,300
  8. Pune - 2,589,700
  9. Kanpur - 2,581,600
  10. Surat - 2,481,300
  • 10 Best Companies:
  1. Infosys Technologies
  2. Google India
  3. Tata Consultancy Services
  4. IBM
  5. Microsoft India
  6. Wipro
  7. State Bank of India
  8. Bharti Airtel
  9. HP India
  10. HDFC Bank
  • Top Business Schools:
  1. Indian Institute of Management (IIM)
  2. XLRI - Xavier Labour Research Institute, Jamshedpur
  3. ISB - Indian School of Business, Hyderabad
  4. FMS - Faculty of Management Studies, University of Delhi
  5. Jamnalal Bajaj Institute of Management Studies, Mumbai (JBIMS)
  6. S. P. Jain Institute of Management Studies, Mumbai (SPJIMR)
  7. Schools of Management, IIT (Mumbai, Delhi, Chennai)
  8. Management Development Institute, Gurgaon (MDI)
  9. Xavier Institute of Management, Bhubaneswar (XIM B)
  10. Symbiosis Institute of Business Management, Pune (SIBM)
  • Top 20 IT companies:
  1. Hewlett Packard
  2. HCL Infosystems
  3. Ingram Micro
  4. Redingtoni
  5. IBM
  6. Dell
  7. Wipro
  8. Intel
  9. Microsoft
  10. Sap
  11. Acer
  12. Oracle
  13. APC-MGE
  14. Emerson Network Power
  15. Tata Consultancy Services
  16. Lenovo
  17. Cisco Systems
  18. Tulip Telecom
  19. LG
  20. Samsung
  • Top 20 Business facts you should know about India:
  1. India continues to be the best place to start a business, says a global services location index by AT Kearney.
  2. India's foreign exchange reserves stand at US$ 200 billion.
  3. India has displaced US as the second-most favoured destination for foreign direct investment (FDI) in the world after China according to an AT Kearney's FDI Confidence Index
  4. Poised at a phenomenal growth of 500 per cent, the Indian insurance industry is expected to reach US$ 60 billion in the next four years.
  5. India adds about five million telephone subscribers every month. The total number of subscribers is expected to reach 250 million by the end of 2007.
  6. India has one of the largest road networks in the world, aggregating 3.34 million kilometers. It comprises 66,590 km of National Highways, 1,28,000 km of State Highways, 4,70,000 km of Major District Roads and about 26,50,000 km of other District and Rural Roads.
  7. In 2005-06, the passenger traffic rose by 25-30 per cent and is expected to grow by 25 per cent year-on-year over the next five years. While international and domestic air traffic grew by 35 per cent, cargo witnessed a 12 per cent growth.
  8. India is the Sixth largest crude consumer in the world.
  9. India is the Ninth largest crude importer in the world.
  10. India has the sixth largest refining capacity - 2.56 million barrels per day representing 2.99 per cent of world capacity.
  11. Estimated to be a US$ 350 billion industry, the Indian retail sector is growing at a growth rate of 47%..Wow !
  12. The travel and tourism sector in India is generated a total demand of US$ 55,544.5 million of economic activity in 2006, accounting for nearly 5.3 per cent of GDP and 5.4 per cent of total employment.
  13. India exports US$ 6 billion worth of garments.
  14. India is the largest consumer of gold jewellery in the world and accounts for about 20 per cent of world consumption.
  15. India is the largest diamond cutting and polishing centre in the world.
  16. India is the second largest producer of rice and wheat in the world; one of the largest producers of sugar, sugarcane, peanuts, jute, tea and an assortment of spices.
  17. The Indian pharmaceutical industry, consistently growing at 9.5 per cent in the last 5 years, could zip at 13.6 per cent between 2007 and 2010 and reach a market size of US$ 9.48 billion by 2010 from its present level of about US$ 6.2 billion.
  18. Healthcare delivery is one of the largest service-sector industries in India. The country will spend US$ 45.76 billion on healthcare in the next five years.
Made From India (B2B Blog): Top business facts about India:
  • India is known to be the best place in the world to commence a business, according to a global services location index by AT Kearney.
  • India's foreign exchange reserves are almost US$ 200 billion.
  • India is 4th in internet usage in entire world .
  • India has replaced US as the second choice for foreign direct investment (FDI) in the world after China as per AT Kearney's FDI Confidence Index
  • Indian insurance industry is estimated to reach US$ 60 billion in the subsequent four years.
  • India gets about five million telephone subscribers every month. This will add up to 250 million subscribers by the end of 2007.
  • India apparently has one of the largest road networks in the world, totaling 3.34 million kilometers.
  • India is sixth largest crude consumers in the world.
  • India is one of the largest crude importers in the world and bags the ninth position.
  • India has one of the largest refining capacities - 2.56 million barrels per day amounting to 2.99 per cent of world capacity.
  • Indian retail sector is growing at a rate of 47%.
  • India has moved to third position in the world steel production.
  • India exports garments worth US$ 6 billion.
  • India is said to be the largest consumer of gold jewellery in the world.
  • India is the largest diamond cutting and polishing centre in the world.
  • India is one of the largest producers of rice, wheat, sugar, sugarcane, peanuts, jute, tea and an array of spices.
  • The Indian pharmaceutical industry is continually growing at 9.5 per cent in the last 5 years.
  • Healthcare delivery is one of the largest service-sector industries in India. The country is expected to cough up US$ 45.76 billion on healthcare in the following five years.
  • India, along with US and Japan are among the top three countries that makes supercomputers.
  • India is one among the six countries that launches satellites.
  • The Bombay stock exchange has listings of more than 6,600 companies. Only NYSE has more.
  • Around eight Indian companies are listed on the NYSE, and three on the NASDAQ.
  • If one takes into account, volume of pills produced, the Indian pharmaceutical industry comes second after China.
  • After U.S. India has the largest workforce of software developers.
  • After U.S. India has the largest network of smooth highways.
  • India is the world's largest producer of milk.
  • Almost 100 of the Fortune 500 companies have R&D facilities in India.
  • Two million people of Indian origin live in the U.S.
  • Indian-born Americans are looked upon as the wealthiest and best educated of the recent immigrant groups in the U.S.
  • Almost thirty percent of the R&D researchers working in American pharmaceutical companies are said to be Indian Americans.
  • Around 49% of the high-tech startups in Silicon Valley and Washington, D.C. are owned by Indians or Indian-Americans.
  • India sends more students to U.S. colleges, in comparison to any country in the world.
  • An Indian-American scientist, Dr. Ananda Chakrabaty, won a case in the U.S. Supreme Court that granted patent for his useful invention of living organisms. He defeated the U.S. Patent Office, whose point of contention was that living things may not be patented, thus laying the foundation for the biotech industry. Dr. Chakrabaty is known to have created a microbe that eats oil spills.
  • World's Largest Film Studio is Ramoji Film City, Ahmedabad.
  • India is one of the largest exporters of computer software products, exporting software to almost 90 countries across the globe.
  • India houses largest number of Post Offices in the world.
  • Indian Railways is the largest employer in the world, employing over a million people.
Internet Connection in Africa:
  • Latest data show that there are 86,217,900 internet users in Africa, which represents 8.7% of Africa’s population and represents 4.8% of internet users in the world. 
  • From 2000 – 2009, internet users has increased 1,809.8%.
  • South Africa has almost doubled its marketing budget for African markets, from R30 million in the present financial year to R55 million, in the next financial year, said newly appointed South African Tourism CEO Thandiwe January-Mclean yesterday, Thursday, 18 February 2010, during her first face-to-face meeting with the press since starting her job last month.
  • Recent statistics have shown that arrivals from Angola grew almost by 12% growth for the period January to October 2009.
  • It takes 14 days to start a business in the Central African Republic, and 233 days in Guinea Bissau. (IDA10).
  • Access to finance, infrastructure, institutions, and skills are the constraints most often reported as "major" or "very severe" by entrepreneurs.
  • It takes 7% of GNI per capita to start a business in South Africa and 1195 per cent in Sierra Leone. (IDA 9)
  • The lowest net primary enrolment ratio is found in Djibouti (33.3%); the highest is in Sao Tome and Principe (96.7 per cent). (MDG 2).
  • In Democratic Republic of Congo, Ethiopia and Niger 2 persons out of a thousand are Internet users; there are 249 in every thousand people in Seychelles, which also has 189 computers per 1000 people. (MDG 8)
  • The most important contributors to the economy include the mining sector, manufacturing and agriculture. Most economic activity takes place in Gauteng where most mining occurs. The country's financial and industrial infrastructure is well-developed with excellent growth potential.


INTERNET MARKETING
MOBILE MARKETING
DIRECT MARKETING

India takes the third position in the top ten countries with most Facebook users in 2013, with 61.7 million registered accounts.

(December 2013) 1

Email volume overall increased 5% in the fourth quarter of last year compared with the year-earlier period, according to the Experian Marketing Services 2012 Q4 email benchmark report.

(March 2013) 2

55% of marketers from around the world plan to increase their digital marketing budgets this year, according to results from a Society of Digital Agencies (SoDA) survey conducted by Econsultancy.

(March 2013) 3

Majority of marketers (39% overall) plan to increase their digital budgets without increasing overall marketing spend, effectively reallocating existing budgets into digital channels.

(March 2013) 4

According to a report by Internet and Mobile Association of India (IAMAI) and IMRB, India is expected to have close to 165 million mobile Internet users by March 2014, up from 87.1 million in December 2012 as more people are accessing the web through mobile devices and dongles.

(March 2013) 5

Experts estimate that e-commerce companies in India raised over $500 million (about Rs 2,743.3 crore) in 2012.

(March 2013) 6

[In Brazil], [m]obile penetration is expected to reach 140% in 2012 compared to fixed-line penetration of 22%, placing mobile as the key provider of all types of telecommunications services to the majority of consumers.

(September 2012) 7

Based on this information, Mobile advertising (display, video, audio) should be at least an $11 billion dollar market1 in the U.S. and higher globally assuming similar dynamics exist worldwide.

(August 2012) 8

Spending on direct marketing, which uses consumer data lists, continues to grow at a healthy 5 percent clip, accounting for more than $163 billion last year, or half of the total advertising spending in the U.S. Digital channels are a big part of that growth, making up nearly 20 percent of the total.

(October 2012) 9

The global Social TV market revenue is expected to grow from $151.14 billion in 2012 to $256.44 billion by 2017, at an estimated CAGR of 11.2% from 2012 to 2017.

(October 2012) 10

Indeed, according to Forrester Research, by 2012, B2B spending on search, web advertising, email and mobile is expected to reach $5.7 billion.

(October 2012) 11

Based on the Direct Mail Statistics 2012 infographic, it has been seen that 21.9 million UK adults have taken action after receiving a direct mail in the year 2011.

(October 2012) 12

MARKETING OPERATIONS
MARKETING SPEND
GLOBAL MARKET RESOURCES

Just 11% of B2B lead generation marketers describe their marketing as highly effective and efficient.

(September 2012) 13

Of companies using marketing automation and ROI metrics, 69 percent reported an increase in total marketing revenue contribution.

(September 2012) 14

China will become the third-largest ad market behind the U.S. and Japan in 2012, displacing Germany.

(December 2010) 15
More than 75% of companies surveyed by Gartner said they would cut 20% or more of their marketing budget. (September 2009) 16

U.S. marketers spend an average of 2.5% of their total company revenue on digital marketing activities, according to a new report by Gartner Inc.U.S. marketers spend an average of 2.5% of their total company revenue on digital marketing activities, according to a new report by Gartner Inc.

(March 2013) 17

According to Duke University's, The CMO Survey, digital marketing spending is forecast to grow by 10.2%, a slower rate than the 11.5% increase forecast in August 2012, but a healthy rate nonetheless.

(February 2013) 18

CMOs are projecting increased budgets across a number of other areas. They’re expecting to spend more on new product (8%, down from 9.4% in August 2012) and service (5.8%, down from 6.5%) introductions, while also forecasting an 8.1% increase in budgets devoted to customer relationship management (down from 9%), and 6.8% more spending on brand building (down from 7.5%).

(February 2013) 19

Overall marketing spending is expected to grow by 6.1% over the next 12 months, slightly slower than the 6.4% growth forecast from August 2012. Currently, marketing budgets are reported to account for an average of 10.6% of firm budgets, down from 11.4% in August 2012.

(February 2013) 20

* Facts & Stats are curated by the CMO Council team. Attributions for each entry can be seen by hovering over each footnote.

CMO Council Contact
Donovan Neale-May
Executive Director
408-677-5300 x5333
donovan@cmocouncil.org

Legal Notice | Privacy Policy | Terms of Use | Sitemap | Contact © 2014 CMO Council. 1494 Hamilton Ave. San Jose, CA 95125