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The Chief Marketing Officer (CMO) Council is the only global network of executives specifically dedicated to high-level knowledge exchange, thought leadership and personal relationship building among senior corporate marketing leaders and brand decision-makers across a wide range of global industries. The CMO Council's 9,000+ members control more than $450 billion in aggregated annual marketing expenditures and run complex, distributed marketing and sales operations worldwide.

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Predicting Routes to Revenue

Marketers looking to deliver exceptional customer experiences are increasingly turning to personalization as the key driver to maximize customer value. But this will require redefining data’s value and primary role, moving away from using data as a vehicle to calculate past… Report Details

How Global Voices Shape Travel Choices: The Impact of Consumer Apprehension on Travel Intention

A plethora of global incidents have made headlines this past year—including terrorist attacks, natural disasters, disease outbreaks, regional conflict, political upheaval, crime or civil unrest, airline tragedies and cruise line accidents and food safety issues—that… Report Details

Pramod Pratap
Global Marketing Lead - Life Sciences & Services Industries
Infosys

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Personalization Priorities for 2016: A Roundtable Conversation About Data, Insights and Achieving Revenue Goals in the Year Ahead

February 18, 2016
- To Register Please See Below
10:00 am PST/1:00 pm EST/5:00 pm GMT

AdTech New Delhi
Date: March 03, 2016 - March 04, 2016
Location: Gurgaon, India

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Donovan Neale-May
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408-677-5300 x5333
donovan@cmocouncil.org

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