| 04.04.13 - Big Data Encourages Collaboration Between Marketing And It
CMOs and CIOs believe Big Data offers an opportunity to build a bridge between the two disparate departments in an effort to enhance…
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| 03.12.13 - CMO Council Teams With Netline For Content Syndication
The Chief Marketing Officer (CMO) Council, the leading global community for strategic marketing decision makers, today announced an…
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| 03.10.13 - What Makes Marketers Happy
According to the CMO Council’s sixth annual State of Marketing audit, CMOs are now overwhelmingly positive about their…
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| 03.02.13 - No Free Rides
Market analysts say that telecom companies are taking a short term view by demanding revenue share from the over the top players. A Chief…
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| 03.01.13 - 5 Ways To Start Transforming Your Customer Demand Generation Process
It looks like 2013 could be “The Year of the Marketer,” according to the CMO Council. Their recent “State of Marketing…
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