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The CMO Council creates programs and services designed to add to the intellectual capital of the leading marketing thinkers that are members of the Council. To learn more about specific programs, select a program from the list to the left.

CURRENT PROGRAMS
CURRENT SURVEYS
New: APAC Digital Marketing Performance Index

Exploring the state of digital marketing across Asia in order to benchmark levels of adoption, traction, and success

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Improve Every Marketing Move: Advancing Customer Intelligence Capabilities In APAC

How using high performance analytics yields more valuable customer engagement

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Greater Gains From Digital Campaigns

Aiming to amplify engagement through streamlined digital deployment

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Engage at Every Stage

Where and how mobile relationship marketing is being embraced across industries

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Integrate to Accelerate Digital Marketing Value

Driving eMarketing performance with the right platforms, people, and processes

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Get Exact in How You Contact

This program aims to bring the telecom marketing community together to discuss enhancing the customer experience by analyzing past…   More »

Profitability from Subscriber Acuity: Embracing Behavior-Based Pricing Models

New program, with HP Enterprise Services, which aims to reveal the value, impact and benefits of leveraging Actionable Customer…   More »

Delivering Positive Impressions During Market Depressions

As the global financial crisis and U.S. credit rating downgrade takes grip, banks of all sizes are challenged to leverage and activate…   More »

Localize to Optimize Sales Effectiveness

Program will focus on driving best practices and thought leadership in optimizing the delivery of localized marketing support.

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More Gain, Less Strain

A wide range of forces are testing traditional agency-client relationships, multiplying marketing procurement needs, complicating…   More »

Take the Survey: Integrate to Accelerate Digital Marketing Value
Take the Survey - Optimizing Marketing Partner Performance and Value in a Digital World Integrate To Accelerate Digital Marketing Value
This survey, designed to uncover real-time insight into digital marketing challenges and best practices, takes 10 minutes to complete and is available here. Fill out the form at the end of the survey and receive a complimentary copy of our report: Integrate to Accelerate Marketing Value. More
Take the Survey - Engage at Every Stage Engage at Every Stage
Mobile relationship marketing is top of mind for marketers and this quick, anonymous survey aims to gather insights about your journey to embrace it. As you strive to ensure uninterrupted customer interaction, where do you need support? What challenges do you face as customers become more connected? All survey participants will receive a complimentary copy of the final report, a $199 value. More

CMO Council Contact
Donovan Neale-May
Executive Director
650.328.5555 x4200
donovan@cmocouncil.org

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