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The CMO Council is dedicated to high-level knowledge exchange, thought leadership and personal relationship building among nearly 6,000 senior marketing decision makers controlling more than $200 billion in annual marketing spend worldwide. This is for placement only introduction to be replaced by the real one.

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REGIONAL SPOTLIGHT

meet a cmo council mena advisory board member

Aly Mustansir
Head - Marketing & Brand Management
HBL

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featured this month

Customer Attainment From Event Engagement

The CMO Council’s cooperative thought leadership report with the Exhibit and Event Marketing Association (E2MA) is aimed at benchmarking the business value of trade shows and events, as well as identifying new tools, technologies and techniques for driving experiential marketing… Report Details

2013 Online Advertising Performance Outlook

According to the McKinsey Quarterly, “the rapid growth of online advertising hides a serious challenge: the digital world has developed faster than the tools needed to measure it. This problem has made it difficult for marketers to fully exploit the… Report Details

FACTS AND STATS

Region Economic Statistics

GDP at current prices (2008): $2.303 trillion

GDP growth rate (2008): 3.51%

Exports (2008): US $1.194 trillion, Growth Rate: -0.52%

Imports (2008): US $885 billion, Growth Rate : -1.62%

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Population Statistics

The Middle East has a total estimated population of around 1.231 billion people.

There are a total of 20 countries located in Middle East
Trade and Commerce Statistics

Exports remained in the positive territory for the seventh successive month, but the 35 per cent growth in shipments in May was lower than that in the same month last year.

Exports in May were worth $16.1 billion against $12 billion in May 2009. Following the global financial crisis, exports had fallen for 13 consecutive months, before turning positive in November 2009.

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Key Government Business Resources for General Information

Pars Times (Middle East Resource Guide)

Middle East Council of American Chambers of Commerce (MECACC)

Middle East Association

AmCham MENA
Top 10 in Middle East

Biggest Cities:
1. Karachi, Pakistan - 11,774,000
2. Dhaka, Bangladesh - 10,979,000
3. Istanbul, Turkey - 9,413,000
4. Tehrãn, Iran - 7,380,000
5. Lahore, Pakistan - 6,030,000
6. Baghdãd, Iraq - 4,796,000…

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Mobile Facts in Middle East

MoneyGram International (NYSE:MGI), a leading global money transfer company, and National Bank of Abu Dhabi (NBAD), a leading bank in the UAE, today announced a strategic agreement that will make international money transfer services via mobile phones available for the first time to the bank's customers all over the UAE.

MEF opens Middle East hub

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Internet in Middle East

UAE Internet Users Concerned About Internet Privacy

New research from Real Opinions shows that 60% of UAE Internet users favour behavioural targeting for customised advertising and Internet content, whilst 76% said their searches for products and visits to websites should never be monitored unless they have given express permission to do so beforehand.

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