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July 2014
Just In: 07.23.14 - MILESTONE CMO COUNCIL REPORT ON CHIEF MARKETER COMPENSATION PROVIDES INSIGHTS ON TOP EARNERS . Global Study Reveals Key Factors Influencing Compensation Packages; CEO Reports and C-Level Relationships Matter Most, Digital Marketing Skills Add Value.   More »
May 2014
05.20.14 - MARKETING LEADERS STILL NOT BUYING INTO PROCUREMENT POLICIES, SAYS CMO COUNCIL COVER STORY IN QUARTERLY DIGITAL MAGAZINE. Discussions With Marketing and Procurement Executives Reveal the Need for Greater Alignment and Better Understanding of Strategic Sourcing and Partner Performance Measurement.   More »
April 2014
March 2014
03.26.14 - CUSTOMER CONTENT SHARING CIRCLES STRONGLY IMPACT PRE-SALE VENDOR SELECTION, REPORTS NEW STUDY. CMO Council Finds Business Buying Behavior Shifts Based on Content Sharing Behavior, Selling Cycle Phase, Budget Authority and Role in Decision-Making Process.   More »
July 2014
Just In: 07.24.14 - Inaugural Chief Marketing Compensation Report: Salaries, Incentives And Perceptions.

How much money do chief marketing executives make? Are CMOs located in Asia compensated more than those in More

Just In: 07.23.14 - Salary Survey Shows CMO Compensation Is Tied To C-suite Alliances.

Nearly Half of Chief Marketers Say They Are Not Being Fairly Compensated

07.24.14 - CMOs Who Take Charge Of Digital Earn More Money.

Chief marketers who usurp the CDO role earn the board's respect, as well as base salaries of $500,000 and up, says a new study.

07.24.14 - CMO Council Reveals Insights On Top Earning Chief Marketers.

With many CMOs believing they are underpaid, CMO Council highlights key insights on top earning chief marketers in their eight annual…   More

07.24.14 - CMOs With Strong C-suite Alliances Take Home More Money.

The CMO Council released its "CMO Compensation Report," based on a "State of Marketing" survey of 345 senior marketing executives.

07.24.14 - How Much Do Chief Marketing Officers Get Paid?.

Most chief marketers earn between $100,000 and $350,000 per year, according to a recent report from The CMO Council.

07.24.14 - CMO Salaries: Most Aren’t Happy With Their Pay Ticket.

A global study has revealed the key factors that influence CMO salaries, finding that CEO reports and C-level relationships matter the…   More

New: Pam El

Former State Farm marketing executive, Pam El, calls her new position as Chief Marketing Officer for The National Basketball Association a "dream come true."

Aubyn Thomas

Rent-A-Center, Inc., the nation's largest rent-to-own operator, announced the apointment of Aubyn Thomas to Vice President of Marketing.

Julie Maurer

Silverado Resort and Spa has announced the creation of a new role, Vice President of Marketing, which will be filled by Julie Maurer in Napa, California.

Manish Gupta

Silicon Valley executive, Manish Gupta, has been tapped as the Chief Marketing Officer for Liaison Technologies to accelerate growth of cloud data management.

Steve Mormoris

Coty, Inc. has announced a new organizational structure that aims to strengthen its position as a global leader in beauty. Steve Mormoris, previously in charge of Coty Prestige - American Fragrance Marketing, has been appointed Chief Marketing Officer Fragrances.

Johanna Businelli

Coty, Inc. has announced a new organizational structure that aims to strengthen its position as a global leader in beauty. Johanna Businelli, previously in charge of Coty Beauty - Color Cosmetics Marketing, has been appointed Chief Marketing Officer Color Cosmetics.

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