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September 2014
09.15.14 - MARKETERS STRUGGLE TO FIND SINGLE SOURCE OF CUSTOMER TRUTH; ADAPTING TO EVER-CHANGING NEEDS KEY TO CUSTOMER CENTRICITY. New CMO Council Study With SAP Reveals Customer Touchpoints Still Not Aligned to Unify Customer Experience; Success Driven by Cultures, Practices and Enabling Platforms.   More »
Just In: 09.08.14 - PARTNERSHIPS ESSENTIAL TO BUSINESS SUCCESS BUT COMPANIES REPORT THEY OFTEN FAIL. Getting Access to New Ideas, Insights and Innovations Is Biggest Reason to Partner, Reveals New Study by CMO Council and BPI Network.   More »
August 2014
Just In: 08.29.14 - CHIEF MARKETERS ELEVATE ROLE AND INFLUENCE IN THE C-SUITE. Embracing Marketing Technologies and Ownership of Customer Experience Gives CMOs More Strategic Insight and Ability to Justify Spend, Reports CMO Council Magazine.   More »
08.18.14 - CHIEF MARKETER CONFIDENCE AT ALL-TIME HIGH, REPORTS CMO COUNCIL. Eighty-One Percent of 525 Global Marketing Leaders Surveyed Believe They Can Drive Top-Line Growth and Improve Market Share in 2014; 54 Percent Report Budget Increases, 27 Percent See No Change.   More »
September 2014
09.02.14 - Most Valuable Indian Brands 2014: This Is The First Year Millward Brown And Wpp Have Released The Brandz Top 50 Most Valuable Indian Brands.
August 2014
08.21.14 - CMO Council: Chief Marketer Confidence At All-time High.

The global marketing economy is robust and picking up pace, according to the Chief Marketing Officer (CMO) Council's eighth 'State of…   More

08.20.14 - Can Marketers Be Hot On Social But Not Mobile?.

The mobile banner has long been a subject of scorn, annoying users by crowding the smartphone screen and frustrating advertisers with…   More

08.20.14 - Using Data, Personalization To Improve Call Center Customer Service.

The two trends driving the partnership between Whitepages Pro, the company's directory enterprise division, and Twilio announced this week…   More

08.18.14 - Study: 81% Of CMOs Are Confident They’ll Meet Revenue Goals.

CMO Council Report Finds 54% of Marketers Plan to Boost Budgets This Year

New: Julie Levin

Publicis North America is rounding out its new executive team with the addition of Julie Levin as Chief Marketing Officer. Levin, who joins the agency’s flagship New York office on Sept. 8, was Chief Growth Officer at The Martin Agency since last August.

Edward Menicheschi

Vanity Fair's Edward Menicheschi has been appointed Chief Marketing Officer and President of Condé Nast Media Group.

Luanne Tierney

Fortinet, a world leader in high-performance network security, announced that it has expanded its executive team with the appointment of marketing industry veteran Luanne Tierney as Vice President of Marketing. 

Rebekah Alperin

Rebekah Alperin has been named Senior Vice President of Marketing and Communications at Universal Music Publishing Group, moving on from a parallel position at Kobalt Music Group.

July 2014
Pam El

Former State Farm marketing executive, Pam El, calls her new position as Chief Marketing Officer for The National Basketball Association a "dream come true."

Aubyn Thomas

Rent-A-Center, Inc., the nation's largest rent-to-own operator, announced the apointment of Aubyn Thomas to Vice President of Marketing.

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CMO Council Contact
Donovan Neale-May
Executive Director
408.677.5300 x5333

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