Chief Marketing Officer
Council Worldwide
about
advisory board
events
sponsors & affiliates
programs
news
reports & resources
facts & stats
talent center
contact
Membership
news coverage     press releases     executive appointments     search archive

CMO COUNCIL™ NEWS

NEWS COVERAGE

September 1, 2010 arrow
India Infoline News Service: Johnson Controls receives Asia’s Most Ethical Company award

August 30, 2010 arrow
Supply Chain Brain : CMO Council, Plant Oi' Team to Benchmark Power of Mobile Relationship Marketing

August 30, 2010 arrow
BizCommunity.com: Santie Botha crowned BWA Businesswoman of the Year

August 29, 2010 arrow
Coupon-Holder.com: Five ways to reach a “cautiously optimistic” generation of spenders”

August 27, 2010 arrow
DMNews : CMO Council promotes mobile marketing with partner organizations

August 26, 2010 arrow
BtoB Online : CMO Council to explore mobile marketing best practices

August 26, 2010 arrow
Office Product News: Variable Data Printing Understanding the Opportunities and Alternatives

August 26, 2010 arrow
BtoB Online : CMO Council to explore mobile marketing best practices

August 25, 2010 arrow
HealthStip : KnowledgeStorm to Host Webcast: "Define Whats Valued Online"

August 24, 2010 arrow
The Sales Hub: MRM

August 23, 2010 arrow
Business Intelligence - Middle East : CMO Council teams with Planet Oi' to benchmark Mobile Relantionship Marketing

August 23, 2010 arrow
Social Media Today : Social Media Planning and Strategy – An Oxymoron?

August 23, 2010 arrow
The Green Internet Group : Your Next Email Campaign Could Cost You Some Customers

August 22, 2010 arrow
Jamaica Observer : NCB's Sheree Martin appointed to Advisory Board of Chief Marketing Officer Council

August 17, 2010 arrow
Cuna Marketing Council : Is Social Media Stifling Creativity?

August 17, 2010 arrow
Inc.com : How to Start a Customer Rewards Program

August 16, 2010 arrow
World PR Type Pad : IIM Lucknow's Dr. Bharat Bhasker awarded the "Best Professor in Information Technology Management" at Asia's Best B-School Awards, Singapore

August 16, 2010 arrow
E-Commerce Times : Plug-and-Play State of Mind

August 12, 2010 arrow
Lakestar Media: Social web now fundamental to retailers, analysts say

August 11, 2010 arrow
Mint Twist: Social networks have become an integral part of retailing say KPMG

August 10, 2010 arrow
W2 Studio : FIVE WAYS TO STRECH THE “CAUTIOUSLY OPTIMISTIC” ERA OF SPENDERS”

August 7, 2010 arrow
New Affiliate News : Top 12 issues your directors should know about eMail marketing

August 4, 2010 arrow
PR Wire: Chandramohan Mehra honored with CMO Asia's 'Young Achiever' Award

August 4, 2010 arrow
domain-b.com: SBI Life's Chandramohan Mehra wins 'Young Achiever' award at CMO Asia awards 2010 news

August 4, 2010 arrow
Email Marketing Services : Five ways to reach a "cautiously optimistic" generation of spenders''

August 3, 2010 arrow
Indian Television Dot Com Pvt Ltd.: Star news was awarded the popular news channel of the year, the campaign of the year, and award for brand excellence in media/entertainment

August 3, 2010 arrow
Dubai Work Permit: University of Wollongong in Dubai wins ‘Asia’s Best B-School Leadership’ award

August 3, 2010 arrow
TradeArabia - Business News Information: UOWD wins leadership award

August 3, 2010 arrow
Social Bookmarking Blog : social bookmarking tutorial

August 3, 2010 arrow
VirtualEdge.com: XpoTalk TV: Liz Miller of CMO Council and the Challenges of Marketers for 2009-2010

August 3, 2010 arrow
JimAndaz.com: Charson Advisory gets 'India's Greatest Brand Builder' citation by CMO Asia in Singapore

August 3, 2010 arrow
zawya.com: University of Wollongong in Dubai wins 'Asia's Best B-School Leadership' award

August 2, 2010 arrow
India Infoline Limited: Inorbit Mall wins two awards at CMO Asia Awards 2010

August 2, 2010 arrow
KnowledgeOman.com: Nawras honoured for excellence in brand marketing at CMO Asia Awards

August 2, 2010 arrow
zawya.com: Nawras honoured for excellence in brand marketing at CMO Asia Awards

August 2, 2010 arrow
TradeArabia - Business News Information: Nawras wins branding award

August 2, 2010 arrow
The Information Company: Inorbit Mall bags two awards at CMO Asia Awards 2010 news

August 2, 2010 arrow
Fashion United: Social networking: the new retailing?

July 30, 2010 arrow
MBA Universe : Dr. Prafulla Agnihotri of IIM C awarded by CMO Asia

July 30, 2010 arrow
India Education Diary : Orissa-based Regional College of Management bags Asia’s best B-school award

July 30, 2010 arrow
afaqs!: Chandramohan Mehra honored with CMO Asia's 'Young Achiever' Award

July 30, 2010 arrow
MBA Universe : Dr. Prafulla Agnihotri of IIM C awarded by CMO Asia

July 29, 2010 arrow
Living Streams Internet Newsroom : Pressure grows for measurable ROI to be a marketing focus

July 28, 2010 arrow
CoolAvenues.com: IIM, Calcutta Professor Receives CMO Asia’s “Best Professor in Marketing Management” Award

July 28, 2010 arrow
Tamil Mirror : Para gets Asian brand leadership award

July 28, 2010 arrow
PR Log : IIM Calcutta Professor Receives CMO Asia’s “Best Professor in Marketing Management” Award

July 28, 2010 arrow
The Indian Express Limited: CMO Asia honour for HR-oriented Nerurkar

July 27, 2010 arrow
HealthStip : KnowledgeStorm to Host Webcast: "Define Whats Valued Online"

July 27, 2010 arrow
iTec: Being Customer Centric Requires CIOs and CMOs Play Nice

July 27, 2010 arrow
Business Wire India : Jagran Solutions Won an Award for Social Marketing at CMO Asia Awards 2010 for Excellence in Branding and Marketing

July 27, 2010 arrow
orissadiary.com: Asia's Best Employer Brand Awards 2010' confers to Tata Steel MD H M Nerurkar

July 26, 2010 arrow
Website Optimized: How to Develop a Successful ROI for Your Website

July 26, 2010 arrow
HealthStip : KnowledgeStorm CEO to Participate in CMO Council Event

July 26, 2010 arrow
Al Bawaba: Etisalat Receives Asia’s Best Brand and Asia Best Employer Brand Awards

July 26, 2010 arrow
PR Log : IIM Lucknow’s Dr. Bharat Bhasker awarded the "Best Professor in Information Technology Management"

July 23, 2010 arrow
Business Fuel : Customer appreciation can be a catalyst for growth

July 23, 2010 arrow
Creative Headline: Top 12 issues your directors should know about eMail marketing

July 22, 2010 arrow
The Indian Express Limited.: Briefly city

July 19, 2010 arrow
Free Promote Website: Social Bookmark Buttons

July 14, 2010 arrow
The Himalayan Times: International honour for APCA MD

July 13, 2010 arrow
iMedia Communications, Inc.: Performance marketing: The argument for outsourcing

July 13, 2010 arrow
Go-To- Market Strategies Blog : CMO Council Report Reveals the State of the Marketing Budget

July 13, 2010 arrow
Al-Bawaba : CMO Council Expands Asia Presence With New Leadership Group in India, and Regional Event Hub in Singapore

July 13, 2010 arrow
Barcampa Abidjan : CMO COUNCIL EXPANDS ASIA PRESENCE WITH NEW LEADERSHIP GROUP IN INDIA, AND REGIONAL EVENT HUB IN SINGAPORE

July 13, 2010 arrow
Paper Specs : Mod Marketing

July 13, 2010 arrow
Online Backup Knowledge Base : CMO Council Report Reveals the State of the Marketing Budget

July 12, 2010 arrow
Internet-9.com: How to Develop a Successful ROI for Your Website

July 11, 2010 arrow
Tech Marketing Peitho: CMO Council Releases 2010 State of Marketing Report

July 11, 2010 arrow
cmosexod.com: Fixing the gap so that you and the customer wins!

July 9, 2010 arrow
The Financial Express : CMO Council launches CMO Asia with Alok Bharadwaj as President

July 9, 2010 arrow
KnowledgeStorm, Inc.: KnowledgeStorm CEO to Participate in CMO Council Event

July 9, 2010 arrow
Best Media Info : CMO Council Launches CMO Asia

July 8, 2010 arrow
The Telegraph : CMO Council Launches CMO Asia with Alok Bharadwaj of Canon India as President

July 8, 2010 arrow
IT News Online: CMO Council Launches CMO Asia with Alok Bharadwaj of Canon India as President

July 8, 2010 arrow
Indian Television Dot Com Pvt Ltd.: CMO Council launches CMO Asia

July 6, 2010 arrow
Network Play : CMO Council Delhi

July 3, 2010 arrow
Live4Trading.com: Top 12 issues your directors should know about eMail marketing

July 1, 2010 arrow
lifestyletom: CMO Council and KnowledgeStorm Study Looks to "Define What's Valued Online"

July 1, 2010 arrow
World Trademark Review : International - Exploitation or business as usual? Navigating the ambush marketing minefield

July 1, 2010 arrow
World Trademark Review : International - Exploitation or business as usual? Navigating the ambush marketing minefield

July 1, 2010 arrow
Technology Council : "The Power of Marketing Metrics: Demonstrating Marketing's Value to the Organization"

June 27, 2010 arrow
Zooppa: South Africa Scores User-Generated Ads From Zooppa Community

June 25, 2010 arrow
i-Newswire: South Africa Scores User-generated Ads From Zooppa Community

June 24, 2010 arrow
Bloomberg BusinessWeek : World Cup: Guerillas on the Pitch

June 23, 2010 arrow
Overnightprints.com: Reduced mail volumes creates big opportunities for small businesses

June 22, 2010 arrow
Direct Magazine : Mobile, Minutes-As-Currency Key To African Markets

June 19, 2010 arrow
Advertising Top Secrets : advertising director definition should know about email marketing

June 18, 2010 arrow
INK Investor Notebook : Who is investing in Media in Africa?

June 18, 2010 arrow
Buyer Interactive: Branding South Africa - Advertising contest aims to create image of country to benefit travel and tourism

June 18, 2010 arrow
Hao-Odnla: CMO Council and KnowledgeStorm Study Looks to "Define What's Valued Online"

June 17, 2010 arrow
Direct-Email.net : Top 12 issues your directors should know about eMail marketing

June 17, 2010 arrow
Marketing Profs : Consumers Want Print Magazines, but Also Relevance

June 17, 2010 arrow
Hao-Odnla: Winsper Partners with CMO Council for Customer Economics Forum

June 15, 2010 arrow
Paper Specs : Hesitation on E-Reader Advertising

June 15, 2010 arrow
Hao-Odnla: KnowledgeStorm CEO to Participate in CMO Council Event

June 15, 2010 arrow
SABCNews.com: Get Wildly Creative, South Africa

June 14, 2010 arrow
MediaPost : Branding South Africa: May The Best Team Win

June 12, 2010 arrow
Technoinspire Blog: Dissolution or Revolution – Will Traditional Advertising Agencies Finally Get Onboard the Digital Bus?

June 11, 2010 arrow
Bizcommunity.com: Italian scoops prize for SA online ad contest

June 10, 2010 arrow
Digital Printing Hot Spot : Building a Strategic Marketing Plan

June 9, 2010 arrow
Marketing Agency : More Can Be Done To Link Marketing And Sales

June 9, 2010 arrow
Healthosp: Cerado Launches Competitive Intelligence Service

June 8, 2010 arrow
lifestyletom: Winsper Partners with CMO Council for Customer Economics Forum

June 7, 2010 arrow
Bloomberg News: South Africa Bets World Cup Will Silence Skeptics (Update2)

June 7, 2010 arrow
Bloomberg News: South Africa Bets World Cup Will Silence Skeptics (Update1)

June 6, 2010 arrow
MediaWeek : Marketing Is Losing Its Mojo

June 3, 2010 arrow
People Metrics : Maximize Your Loyalty Strategy: Personalize Customer Communication

June 3, 2010 arrow
Laring Marketing : CMOs Are Great. At Taking Surveys.

June 2, 2010 arrow
NetWorlding: Networlding Author’s Insights with New Author, Past CMO of Kodak, Jeffrey Hazelett

May 30, 2010 arrow
SEO Recommendations: How to Develop a Successful ROI for Your Website

May 28, 2010 arrow
FCEdge : Survey: Marketers expect to take more digital work in-house

May 27, 2010 arrow
Manticore Technology : Four Reasons for Marketing and Sales to Collaborate

May 27, 2010 arrow
eMarketer Inc. : Is Mobile the Next Newsstand?

May 24, 2010 arrow
infosecurity.com: A Breach too Far

May 24, 2010 arrow
mysailing, com.au: Readers still holding on to sailing magazines

May 20, 2010 arrow
eMarketer Inc. : Personalized Ads Appeal More in Print

May 20, 2010 arrow
Healthosp: KnowledgeStorm Research Validates the Importance of Timely Lead Responsiveness

May 19, 2010 arrow
Mobile Marketing Blog : Dissolution or Revolution – Will Traditional Advertising Agencies Finally Get Onboard the Digital Bus?

May 19, 2010 arrow
CRM Media : Can Marketers Behave Themselves?

May 18, 2010 arrow
searchsmbasia.com : Consumers hesitant to embrace e-reader advertising

May 18, 2010 arrow
Zendesk Inc.: Fear and Loathing in Customer Tech Support

May 17, 2010 arrow
International Business Times: Are You Measuring What's Important?

May 14, 2010 arrow
WhatTheyThink: CMO council determines consumers are hesitant to embrace e-reader advertising

May 14, 2010 arrow
Hao-Odnla: TechTarget to Team with Chief Marketing Officer (CMO) Council to Provide Quarterly Research on IT Media Consumption Trends and IT Buyer Purchase Intentions

May 14, 2010 arrow
MediaPost Communications: Branding South Africa: May The Best Team Win

May 13, 2010 arrow
Hotel Interactive : SA Airways And SA Tourism Get Wildly Creative With “Trip Of A Lifetime” Prize Package For South Africa’s Social Media Ad Contest

May 13, 2010 arrow
News Media Age: Digital trends are sending mixed messages about the industry

May 12, 2010 arrow
The Post Publishing Public Company Limited: Flash in the pan

May 12, 2010 arrow
WhatTheyThink: MindFireInc will host webinar on marketing shift toward digital

May 10, 2010 arrow
News Gate : It’s too early to write the iPad advertising rules

May 10, 2010 arrow
E-consultancy.com Limited: It's too early to write the iPad advertising rules

May 10, 2010 arrow
OutputLinks, Inc.: The Marketing Discipline

May 10, 2010 arrow
Moopz Newz : It's too early to write the iPad advertising rules —

May 10, 2010 arrow
Blue Square Management : It’s too early to write the iPad advertising rules

May 7, 2010 arrow
Tech Marketing Peitho: CMO Council and BPM Forum Release ‘Collaborate to Innovate’ Study

May 7, 2010 arrow
The Social Media Marketing Blog : Are You Measuring What's Important?

May 6, 2010 arrow
Maticore Technology : Use Marketing Automation to Improve Lifecycle Management

May 6, 2010 arrow
Hao-Odnla : CMO Council and KnowledgeStorm Study Looks to "Define What's Valued Online"

May 5, 2010 arrow
iDrive Interactive Blog: Going Digital: The Shift in Marketing Organizations Across the Globe

May 5, 2010 arrow
The Digital Buyer Persona: The Pull of the Digital and Social Media Storm

May 5, 2010 arrow
Supply Chain Brain : Managing Marketing Vendors, Content Obsolescence Among Topics Discussed in Video

May 4, 2010 arrow
destinationCRM.com: Can Marketers Behave Themselves?

May 3, 2010 arrow
Publicity Update : Who do you go to for PR and marketing advice? The benefits of crowdsourcing

May 2, 2010 arrow
Sunday Herald : Tech trouble causing Computer Stress Syndrome: study

April 30, 2010 arrow
Investors.com: Trends Are Shifting In Digital Marketing

April 30, 2010 arrow
Canoe Inc. : Bad tech support stressing people out

April 30, 2010 arrow
1to1 Media : Guest Blogger Sandra Zoratti: Engaging the Customer Means Becoming Relevant -- In Any Channel

April 30, 2010 arrow
DMNews : A healthy dose of competition

April 30, 2010 arrow
directnews.co.uk : Changing nature of SEO 'requires intelligent tactics'

April 29, 2010 arrow
innovativemedia.com: More Businesses Going Digital in 2010?

April 29, 2010 arrow
Website Magazine : Marketing Report Reveals Digital Direction

April 29, 2010 arrow
TMCnet.com: Today's Consumers Helplessly Dependent on Computers

April 28, 2010 arrow
BPM-Channel : Résultats d'une étude sur les échanges EDI et BtoB

April 28, 2010 arrow
I4U News : BEWARE: Computer Stress Syndrome Is (Apparently) Real

April 28, 2010 arrow
techradar.com: Workers overwhelmed with Computer Stress Syndrome

April 28, 2010 arrow
Techgenie.com : New Report Suggests-Increased Variance in Combating Computer Stress Syndrome

April 28, 2010 arrow
Dobbs Marketing Communications : "Power shift" undermines role of agencies

April 28, 2010 arrow
tv.com: THE WORLD REVOLVES AROUND PLANET POSNER

April 28, 2010 arrow
brisbanetimes.com.au: Technology causing Computer Stress Syndrome

April 27, 2010 arrow
Media Research Center : Self-Sufficient Marketers a Challenge to Agencies

April 27, 2010 arrow
Marketscan Ltd: Marketers turn to digital platforms to measure ROI

April 27, 2010 arrow
JamieWearingFool Blog: Latest Malady Facing Us? Computer Stress Syndrome

April 27, 2010 arrow
KoMarketing Associates: Shift to digital marketing continues, according to CMO Council

April 26, 2010 arrow
Digital Printing Blog : Reminder: ‘Basic Techniques Still Work’

April 26, 2010 arrow
WordPress : NEWS: Downtime causes stress. Yes, really

April 23, 2010 arrow
Skura Blog : Making Customer Analytics A Top Priority

April 23, 2010 arrow
Bizcommunity.com: 600 marketers worldwide comment on the future of marketing

April 22, 2010 arrow
Computeach International Limited: Marketers expected to turn to technology to gauge performance

April 22, 2010 arrow
TMCnet: CMO Council: Globalization of Markets and New Channels of Digital Engagement are Causing Marketers to Seek for Transformation

April 21, 2010 arrow
RICG: Report: Marketers to push even further into digital and data-driven marketing

April 21, 2010 arrow
Market Culture Blog : CMOs Give Out Poor Grades for Market Centricity

April 21, 2010 arrow
SEO Recommendations: How to Develop a Successful ROI for Your Website

April 21, 2010 arrow
The Sales & Marketing Executive: The Case for Social Media Monitoring

April 20, 2010 arrow
Warc: "Power shift" undermines role of agencies

April 20, 2010 arrow
Gerson Lehrman Group : Global CMO Survey: Digitally Empowered Clients Threaten Traditional Ad Agencies

April 20, 2010 arrow
what'stheidea.com: Marketing Disorganizations.

April 20, 2010 arrow
Freedman International Limited: Agencies must offer greater value to digitally empowered clients

April 20, 2010 arrow
Gerson Lehrman Group : Global CMO Survey: Digitally Empowered Clients Threaten Traditional Ad Agencies

April 19, 2010 arrow
Brandweek : Clients Pleased With Agencies' Efforts

April 19, 2010 arrow
MediaPost Publications : CMO Study: Customer Analytics Top Priority

April 19, 2010 arrow
DMNews : Marketers grow internal use of direct and digital

April 19, 2010 arrow
iMedia Communications, Inc.: 5 steps to more-relevant marketing

April 19, 2010 arrow
Itnewslink.com: Digital Marketing Driving Transformation in Global Marketing Organizations, Reports CMO Council

April 19, 2010 arrow
BtoB Online : CMO Council finds digital investment, realignment top goals

April 19, 2010 arrow
stuartsmithblog.com: Two cheers for advertising agencies

April 19, 2010 arrow
Adweek: Clients Pleased With Agencies' Efforts

April 19, 2010 arrow
The Financial Times Ltd: Skilled clients pose threat to ad agencies

April 18, 2010 arrow
Direct Magazine : Digital Agency Review, Topline Growth Lead Marketer Priorities: Study

April 15, 2010 arrow
MarketingWeb: Ed's Note: It's a matter of taste

April 15, 2010 arrow
MarketingWeb: CMO Council flashes the red card

April 14, 2010 arrow
Newzy.net: BRAND AND TRADEMARK INFRINGEMENT IN GLOBAL SPORTS

April 13, 2010 arrow
onlinecollegeworld.com: Brand and Trademark Infringement in Global Sports Draw Red Card From CMO Council

April 12, 2010 arrow
overberginfo.com: Global ad contest to promote Brand SA

April 8, 2010 arrow
Customer Insight Group, Inc: One-Size-Fits-All is Not An Effective Loyalty Strategy

April 8, 2010 arrow
the 60 second marketer : Using Digital Marketing to Promote Loyalty Programs

April 8, 2010 arrow
Marketingweb: Social media gets public service campaign out there

April 8, 2010 arrow
MarketingWeb: Social media gets public service campaign out there

April 7, 2010 arrow
FilmContact.com: Get Wildly Creative About South Africa

April 6, 2010 arrow
Targetwire: Clash-Media to show how organizations can meet the growing need for personalized consumer engagement at ad:tech San Francisco

April 6, 2010 arrow
CRM Media: The Relevancy Requirement for Sustainable Marketing

April 6, 2010 arrow
Hotel Interactive : South Africa Getting Ads From the Masses

April 5, 2010 arrow
eMarketer Inc.: Room for Improvement in E-Mail Opt-Outs

April 5, 2010 arrow
MediaPost Publications: 'Pause for Cause' Picks Creative Contest Winners

April 5, 2010 arrow
Advertising Age : CMO Council Names 'Pause' Winners

April 1, 2010 arrow
Sparxoo: Crowdsourcing Ads for World Cup in South Africa

March 29, 2010 arrow
WaveLength Market Analytics: Installed Base Marketing –Focus on Your Company’s Most Important Asset!

March 24, 2010 arrow
hao-odnla: KnowledgeStorm Research Validates the Importance of Timely Lead Responsiveness

March 24, 2010 arrow
hao-odnla: TechTarget to Team with Chief Marketing Officer (CMO) Council to Provide Quarterly Research on IT Media Consumption Trends and IT Buyer Purchase Intentions

March 22, 2010 arrow
hao-odnla: KnowledgeStorm CEO to Participate in CMO Council Event

March 22, 2010 arrow
hao-odnla: KnowledgeStorm to Host Webcast: "Define Whats Valued Online"

March 22, 2010 arrow
Hao-Odnla: Oneupweb Launches ROI trax Version 4 - Marketers Who Lost Seats at Executive Table May Get Them Back Using ROI trax®, a search Engine Optimization and Marketing Conversion Analytics Tool

March 20, 2010 arrow
Advertise Corporate : More Can Be Done To Link Marketing And Sales

March 19, 2010 arrow
The Social CMO Blog : Sales and Marketing Alignment: What the Experts Have to Say

March 19, 2010 arrow
trueinfluence.com: Irrelevance Hurts Email Marketers

March 18, 2010 arrow
IT Business Edge : A Little Help, Please, for Customer Service Reps

March 17, 2010 arrow
travelwires.com: CMO Council launches contest to rebrand South Africa New York

March 16, 2010 arrow
rp3agency : are you listening to the right conversations?

March 16, 2010 arrow
MediaPost : Listening To The Right Conversations?

March 16, 2010 arrow
Portada Online: Best Practices: Making Marketing Supply Chains More Efficient

March 15, 2010 arrow
Biz Report : CMO Council: Loyalty programs fail because they don't connect

March 14, 2010 arrow
4Hoteliers: In Search of Customer Loyalty

March 13, 2010 arrow
BuWiz.com: Customer Loyalty Brings Long-Term Sales

March 13, 2010 arrow
Speakerscommunity.com: Engagement Is The Key To Success

March 12, 2010 arrow
Entrepreneur Media, Inc: Customer Loyalty Brings Long-Term Sales

March 11, 2010 arrow
1to1 Media: Are Your Customers Profitably Loyal? 1to1 Media moderated a panel of loyalty experts who discussed distinctions between emotional and behavioral loyalty.

March 4, 2010 arrow
NarrowCast Group, LLC: Contact Centers Generate Few Complaints, but Don't Resolve Many Either

March 4, 2010 arrow
foodbiznews: Online Couponing & Other Marketing Trends

March 4, 2010 arrow
The Agitator : Spray And Pray

March 4, 2010 arrow
WordPress: South Africa, CMO Council Team On Branding

March 4, 2010 arrow
MarketingMix: A walk on the wild side

March 4, 2010 arrow
MarketingWeb: C'mon . . . Get Wildly Creative

March 4, 2010 arrow
WordPress: Putting Dots On Paper

March 3, 2010 arrow
BrandSouthAfrica.com: IMC creates social ad campaign for SA

March 3, 2010 arrow
satmetrix.com: Giving Customer Voice More Volume – CMO Council

March 3, 2010 arrow
Smarter Hotelier: Next Generation Loyalty and Guest Centric Opportunities

March 2, 2010 arrow
WordPress: South Africa taps into Crowdsourcing for its Country Branding

March 2, 2010 arrow
DMNews : CMO Council to launch contest to promote South Africa

March 2, 2010 arrow
Dean's Mailing & List Services, Inc: Brand Experience Matters to Consumers More Than Loyalty Clubs

March 2, 2010 arrow
WordPress: On second thought . . . you do it.

March 2, 2010 arrow
Zooppa: CMOS of Global Brands and Non-profits Select Winners of Crowdsourced PSA Campaign on Zooppa

March 2, 2010 arrow
South African Broadcasting Corporation: Branding project launched in US ahead of World Cup

March 2, 2010 arrow
Media Alive : Get Wildly Creative about South Africa

March 1, 2010 arrow
MediaPost Communications: South Africa, CMO Council Team On Branding

March 1, 2010 arrow
BizCommunity.com : Global ad contest to promote Brand SA

March 1, 2010 arrow
SouthAfrica.info: Global ad contest to promote Brand SA

February 28, 2010 arrow
Dohery White : What is Lead Management?

February 28, 2010 arrow
Feed-Xmlrss.com : Are Brands Dead for Good?

February 27, 2010 arrow
SEO: Frwc Royal Trader - Marketing Direct for 2010 - More Marketing bucks concentrated on Internet Marketing

February 26, 2010 arrow
Brand South Africa Blog : Release Your Inner Mad(ison Ave) Man or Woman

February 26, 2010 arrow
sarocks.co.za: Get Wildly Creative About South Africa – Crowdsourcing

February 25, 2010 arrow
WordPress: Solutions for Automating Sales Lead Capture,Distribution and Processing

February 24, 2010 arrow
themarketingsite.com: Dear Customer: you prefer customised, personalised marketing

February 24, 2010 arrow
MediaPost Communications: CMO Council Probes 'Precision Marketing'

February 23, 2010 arrow
BPCouncil: How Do You Stop Semiconductor Counterfeiting?

February 23, 2010 arrow
BPCouncil: Kellogg’s: Branding for Brand Protection

February 23, 2010 arrow
BPCouncil: Food Fraud: When “Organic” Is Anything But

February 23, 2010 arrow
Moving Forward : Build Loyalty, Build Profits

February 23, 2010 arrow
MarketingWeek: Brand protection and affiliate marketing

February 22, 2010 arrow
Learning English: The Dangers of Counterfeit Drugs (First of Two Parts)

February 22, 2010 arrow
DailyMirror: BSA blitz on perils of software piracy in the corporate sector

February 19, 2010 arrow
Zoppa.com : **Pause for a Cause: Winners Announced!**

February 19, 2010 arrow
Hotel Interactive : Survey Says Loyalty Programs Must Get Personal, Sure your guests are in your loyalty program, but are you communicating with them in the most effective way?

February 19, 2010 arrow
IT-Director.com : Clash-Media launches new telephone sales tool for lead generation campaigns

February 18, 2010 arrow
CIO: Service downs brand-infringing sites but problem won't go away

February 18, 2010 arrow
adgully : Star Youth Achiever’ award goes to Rammohan Sundaram, NetworkPlay.in!

February 18, 2010 arrow
PromotionWorld : Clash-Media launches new telephone sales tool for lead generation campaigns

February 18, 2010 arrow
afaqs: Rammohan Sundaram of Networkplay.in is Star Youth Achiever of The Year

February 17, 2010 arrow
Realbollywood News: Unn Hazaroon Ke Naam bags Indy’s award

February 16, 2010 arrow
Brandweek : Consumers Feel Loyalty Programs Hold 'Little' Value

February 16, 2010 arrow
The Customer Institute : The Customer Perspective on Loyalty

February 16, 2010 arrow
Indian Television Dot Com Pvt Ltd.: Sphere origins bagged Indy's award for its telefilm Unn Hazaroon Ke Naam

February 16, 2010 arrow
WordPress : CMO Council’s Marketing Outlook 2010 Study

February 16, 2010 arrow
Adweek: Gauging Customer Loyalty

February 13, 2010 arrow
Yes I Can Blog : Online Identity Theft- Recognition, Prevention, Protection

February 13, 2010 arrow
i-Newswire: Safexpress bags ‘Best In-House Magazine of the Year Award’

February 12, 2010 arrow
ClickZ: Ad Council and Other Nonprofits Ramp Up Social Media Efforts

February 10, 2010 arrow
Love2 Reward : Customer loyalty 'can be supported online'

February 10, 2010 arrow
Penton Media, Inc: Loyalty Programs Miss Consumer Connection: CMO Council

February 10, 2010 arrow
Promotional Buzz: Loyalty Programs Miss Consumer Connection: CMO Council

February 10, 2010 arrow
Adoimagazine.com : Loyalty Programs Fail To Connect With Consumers: New CMO Council Study!

February 9, 2010 arrow
Ecommerce Developer: Magento Enterprise 1.7 Facilitates Customer Loyalty Programs

February 9, 2010 arrow
WordPress: Zoppa - Pause to Support A Cause

February 9, 2010 arrow
Edgell Communications: Strategies for Driving Loyalty and Engaging Consumers

February 8, 2010 arrow
USA Today: Loyalty programs: Study reveals top complaints; spam tops list

February 6, 2010 arrow
The Detroit News: Marketing chief the new go-to person for corporate survival

February 3, 2010 arrow
KenRadio : Customer Engagement Drives Loyalty

February 3, 2010 arrow
PR-CANADA.net : Email Marketing Services Provider Boomerang.com Provides Slingshot to Help Email Marketers Consolida

February 3, 2010 arrow
Pitch Engine : Chris Brogan, Jeffrey Hayzlett, Chris Pirillo to Judge User-Generated Advertising For Two Billion Dollar Nonprofit Campaign

February 3, 2010 arrow
Proactive Report: Engagement – the new ROI?

February 2, 2010 arrow
Thomson Local : Marketers fail to make the most of loyalty programmes

February 2, 2010 arrow
WordPress : Email marketing works!!

February 2, 2010 arrow
Introworks: 50% of b2b decision makers, 5+ hours a week.

February 2, 2010 arrow
WordPress : Marketers are wasting their loyalty programs

February 2, 2010 arrow
MediaPost Communications: Loyalty Programs Need to Engage

February 2, 2010 arrow
The Wise Marketer : Loyalty rewards still not engaging enough?

February 2, 2010 arrow
MediaPost Publications: Loyalty Programs Need to Engage

February 2, 2010 arrow
E-consultancy.com Limited: Marketers are wasting their loyalty programs

February 2, 2010 arrow
Watershed Publishing : Customer Engagement Drives Loyalty

February 2, 2010 arrow
Casino Marketer : Loyalty Programs Dole Out Rewards But Fail To Fully Connect With Consumers Says New CMO Council Study

February 2, 2010 arrow
TMC.net : Increase Application Relevance to Drive Customer Affinity

February 1, 2010 arrow
emarketers : Marketers Look to Learn from Loyalty

February 1, 2010 arrow
WordPress: Can corporate social media engagement replace customer loyalty cards?

February 1, 2010 arrow
IDG Knowledge Hub: Social media gaining on traditional marketing

January 29, 2010 arrow
24-7 Press Release.com: Email Marketing Services Provider Boomerang.com Provides Slingshot to Help Email Marketers Consolidate Their Outreach and Create Messages Relevant to Recipients

January 29, 2010 arrow
Butler/Till: Opting Out of Consumer Segmentation = Consumers Opting Out of Your Emails

January 28, 2010 arrow
WhatTheyThink: CMO Council Releases Study on Customer Loyalty Program Effectiveness

January 27, 2010 arrow
MarketingProfs LLC.: Disconnects Plague Loyalty Programs

January 27, 2010 arrow
Virgo Publishing, LLC: Customer Loyalty Philosophies Must Change

January 27, 2010 arrow
iEntry Network® publication: Advancing Your Customer Loyalty Program Outside Of Social Media

January 27, 2010 arrow
Experian Qas: Marketers 'failing to connect with customers through loyalty schemes'

January 27, 2010 arrow
Experian Qas : Marketers 'failing to connect with customers through loyalty schemes'

January 27, 2010 arrow
MarketingProfs LLC.: Disconnects Plague Loyalty Programs

January 27, 2010 arrow
Questex Asia media: Loyalty programs fail to fully connect with customers

January 27, 2010 arrow
Virgo Publishing, LLC.: Customer Loyalty Philosophies Must Change

January 27, 2010 arrow
Questex Asia media: Loyalty programs fail to fully connect with customers

January 26, 2010 arrow
Corp Magazine. Corp. Publishing, LLC: Loyalty Programs Dole Out Rewards But Fail To Fully Connect With Consumers Says New CMO Council Study

January 26, 2010 arrow
MarketingWeb: Loyalty programmes: Rewards but no connection?

January 26, 2010 arrow
Penton Media, Inc.: Consumers Like Loyalty Perks, But Marketers Unsure of Results: Study

January 26, 2010 arrow
NetWorld Alliance: Consumers want more rewards from loyalty clubs

January 26, 2010 arrow
Boomerang.com: Email Marketing Services Provider Boomerang.com Provides Slingshot to Help Email Marketers Consolidate Their Outreach and Create Messages Relevant to Recipients

January 25, 2010 arrow
WordPress: Are Your Customers Asking For A Divorce Or Are They ‘Feeling The Love’

January 25, 2010 arrow
North American Publishing Company (NAPCO): CMO Council Study Finds Marketers Under-value Loyalty Programs

January 25, 2010 arrow
Haymarket Media: Marketers still missing opportunities with loyalty programs: Survey

January 25, 2010 arrow
MediaPost Communications: Disconnects Hamper Loyalty Program Effectiveness

January 25, 2010 arrow
Thomson Local: Marketers missing out on loyalty programme opportunities

January 25, 2010 arrow
Cygnus Business Media: Loyalty Programs Dole Out Rewards But Fail to Fully Connect with Consumers Says New CMO Council Study

January 25, 2010 arrow
Marketing Pilgrim: Planning a Customer Loyalty Program? Forget Social Media!

January 25, 2010 arrow
Reed Business Information: Study: How to Get Better ROI from Loyalty Programs

January 25, 2010 arrow
Web Marketing Experts: Planning a Customer Loyalty Program? Forget Social Media!

January 25, 2010 arrow
Penton Media, Inc.: Marketers, Consumers Offer Views On Loyalty Programs in Study

January 25, 2010 arrow
Outputlinks.com: LOYALTY PROGRAMS DOLE OUT REWARDS BUT FAIL TO FULLY CONNECT WITH CONSUMERS SAYS NEW CMO COUNCIL STUDY 

January 25, 2010 arrow
Reed Business Information - Graphic Arts.com: Marketers Fail to Connect with Consumers, Says Study

January 25, 2010 arrow
Marketing Mix: Gauge the love in your loyalty club

January 25, 2010 arrow
Proactive Report: Engagement Drives Loyalty

January 22, 2010 arrow
Investors.com: Executive Briefings

January 22, 2010 arrow
Marketing Mix: CMO Council launches market sense-ability centre

January 19, 2010 arrow
eMarketer Inc: Retail E-Mail Volume Continues Rise

January 18, 2010 arrow
The Pixel Terminal: How to Develop a Successful ROI for Your Website

January 14, 2010 arrow
Forbes.com LLC: CMOs: Where Are You On Twitter? By Laurie Burkitt

January 13, 2010 arrow
WordPress: Top 12 issues your directors should know about eMail marketing

January 12, 2010 arrow
Forbes.com: Preparing For Growth: Time To Rebuild Trust And Reputation

January 12, 2010 arrow
Vested Outsourcing: Walking the Walk on Collaboration

January 8, 2010 arrow
WordPress: Survey Says – Top 5 Techniques Women Use Most to Increase Efficiency

January 7, 2010 arrow
Giuseppe Marra Communications: ICT: studio CMO Council-InfoPrint Solutions, messaggi precisi per fidelizzare il cliente

January 5, 2010 arrow
Media Post Communications: Rebuilding Trust And Reputation Management

January 5, 2010 arrow
Spot.LK: Building a customer-centric culture

January 4, 2010 arrow
theinnovationmanual.com: What is a Good Customer Insight?

January 1, 2010 arrow
WordPress: CMO Council and KnowledgeStorm Study Looks to "Define What's Valued Online"

December 31, 2009 arrow
The Social Customer: Are consumers gaining power?

December 22, 2009 arrow
Executive IT Forums Inc: Social Media Scams Plague Networks

December 17, 2009 arrow
European Outdoor Group: Mass mailing could be damaging your brand

December 16, 2009 arrow
Blue Yellow Book: The Bottom Line on Marketing Accountability

December 16, 2009 arrow
Good Read: Mktg – Consumers Defect From Iconic Brands

December 16, 2009 arrow
BrandWeek: Consumers Defect From Iconic Brands

December 16, 2009 arrow
Vocus PRW Holdings, LLC: Fastest Growing Lead Management Provider Marketo Predicts 2010 Top B2B Marketing Trends and Recaps 2009 Momentum

December 16, 2009 arrow
Vocus PRW Holdings, LLC: Fastest Growing Lead Management Provider Marketo Predicts 2010 Top B2B Marketing Trends and Recaps 2009 Momentum

December 16, 2009 arrow
AME Info FZ LLC: BPA Worldwide bolsters Middle East Advisory Board with reps from Unilever and Saudi Telecom and Al Nisr publishing

December 16, 2009 arrow
Adweek: Consumers Defect From Iconic Brands

December 15, 2009 arrow
MediaME.com: BPA Worldwide bolsters Middle East Advisory Board with reps from Unilever, Saudi Telecom and Nisr Publishing

December 14, 2009 arrow
Media Post Publications: Thanksgiving Travelers Drove Close and Stayed With Family

December 14, 2009 arrow
IDG Knowledge Hub: Study: Marketing integration presents growing challenge

December 12, 2009 arrow
Penton Media, Inc: Rattled Chains of Command

December 11, 2009 arrow
ePost Direct: The Danger of Irrelevant Promotions

December 10, 2009 arrow
WordPress: Wanted: Supplier Collaboration

December 10, 2009 arrow
Risk: Collaboration Across Supplier Network Yields Business Benefits

December 10, 2009 arrow
BtoB Online: Study: Marketing integration presents growing challenge

December 10, 2009 arrow
BtoB Online: Study: Marketing integration presents growing challenge

December 9, 2009 arrow
Sigaria Ltd: Global firms struggling with complex partner networks

December 9, 2009 arrow
Bookabe.com: Mia Hamm: On the Field with… (Matt Christopher Sports Biographies)

December 9, 2009 arrow
Ashdown Group: Ad revenue prediction raises marketing recruitment hopes

December 9, 2009 arrow
Bizcommunity.com: CMO Council Advisory Board Caucus: Agenda and speaker biographies

December 9, 2009 arrow
Reed Business Information: Companies Struggle With Integration

December 8, 2009 arrow
WordPress: Companies Struggle With “Integration and Coordination”

December 8, 2009 arrow
Market Wire: Companies Struggle With Integration and Coordination Across Complex Partner Networks as Business Interdependence Increases Globally

December 8, 2009 arrow
CRM Industry: Companies Struggle With Integration and Coordination Across Complex Partner Networks As Business Interdependence Increases Globally

December 8, 2009 arrow
Reed Business Information: Study: Global companies need, but don't have, supplier collaboration

December 8, 2009 arrow
rhythm interactive, inc.: Trendwatch

December 8, 2009 arrow
CBS Interactive Inc: Companies Struggle With Integration and Coordination Across Complex Partner Networks as Business Interdependence Increases Globally

December 8, 2009 arrow
NarrowCast Group, Inc: Survey Highlights Why Johnny Can't Manage a Business Process

December 7, 2009 arrow
BtoB Online: Judging marketing metrics

December 7, 2009 arrow
Email Marketing Reports: What email users say: Part 2 (spam, value and branding)

December 7, 2009 arrow
WordPress: Consumers Value Relevant Marketing Messages, Prefer Print

December 7, 2009 arrow
WordPress: Improving the Efficiency and Effectiveness of Marketing Investments Through Optimization of the Marketing Supply Chain

December 4, 2009 arrow
Investors.com: Junk E-Mail Spurs Shopper Defections

December 1, 2009 arrow
Online Marketing Content: Subscribers to Marketers: “I’m Not Gonna Take It Anymore!”

December 1, 2009 arrow
Response Magazine: Study: Irrelevant E-mail and Mail Leads to Customer Defection

December 1, 2009 arrow
Media Post Publications: Half of Opt-Outs Are For Irrelevant Material

November 27, 2009 arrow
EFY Enterprises Pvt. Ltd.: BIGADDA Conferred With CMO Council Brand Leadership Award

November 26, 2009 arrow
The Strategy Web: News Update: Best of the Day

November 26, 2009 arrow
Alpha Graphics: Marketing Budgets

November 24, 2009 arrow
Enterprise Innovation: Study: Precision marketing drives customer loyalty

November 24, 2009 arrow
BNET: Research and Markets Offers Report: Why Relevance Drives Response

November 23, 2009 arrow
eMarketer: Relevance Remains a Challenge for E-mail Marketers

November 23, 2009 arrow
B to B: CMO Council: Irrelevant messaging alienates customers

November 23, 2009 arrow
MediaTrust: Relevance Remains a Challenge for E-Mail Marketers

November 23, 2009 arrow
BizReport: CMO: Demonstrate insight and intimacy to engage via email

November 23, 2009 arrow
eMarketer Digital Intelligence: Relevance Remains a Challenge for E-Mail Marketers

November 23, 2009 arrow
Thomson Local: Study highlights the potential benefits of relevant direct marketing

November 23, 2009 arrow
Ashdown Group: Relevance 'is a massive marketing challenge'

November 20, 2009 arrow
BuisnessWire India: Alok Bharadwaj Conferred the CMO of the Year 2009 Award

November 20, 2009 arrow
Forbes: Corporate Social Responsibility: It's All About Marketing

November 19, 2009 arrow
Business and Leadership Limited: Irrelevant communications driving consumers away from brands - poll

November 19, 2009 arrow
whattheythink.com: Former Walmart CMO to Keynote 2010 IPA Leadership Conference

November 18, 2009 arrow
American Printer: CMO Council, InfoPrint poll consumers on relevant messaging

November 18, 2009 arrow
E&P: Relevance - a dying art form?

November 18, 2009 arrow
Chief Marketer: Marketing Supply Chains Full of Kinks: Survey

November 18, 2009 arrow
eChannel Line: Supply chain efficiencies going uncovered: CMO Council

November 17, 2009 arrow
InfoPrint Solutions Company: Irrelevant Communications Contribute to Customer Defection and Alienation

November 17, 2009 arrow
RICOH: Irrelevent Communications Contributes to Customer Defection and Alienation

November 17, 2009 arrow
Portada Online: CMO Council Expands Reach in Latin America, New Advisory Board

November 17, 2009 arrow
Word Press: Better not communicate than communicate badly

November 16, 2009 arrow
BtoB Online: Marketers lag in supply-chain processes

November 16, 2009 arrow
Media Post News: Biggest Supply Chain Savings Go Unaddressed

November 14, 2009 arrow
BtoB Online: CMO Council launches Latin American advisory board

November 6, 2009 arrow
BtoB Online: CMO Council, Custom Publishing Council form alliance

November 5, 2009 arrow
Sparxoo: Are Brands Dead for Good?

November 5, 2009 arrow
Earthtimes: CMO Council Teams With Custom Publishing Council to Create Content ROI Center

November 5, 2009 arrow
Eye of Dubai: CMO Council Inaugurates New Advisory Board and Member Chapter in the Middle East and North Africa

November 3, 2009 arrow
Blogger news Network: 10 Ways to Prevent Social Media Scams

October 30, 2009 arrow
Visinsights.com: Your Customers are Talking - are You Listening for Social Media Conversations?

October 28, 2009 arrow
ppcpanic.com: How to Develop a Successful ROI for Your Website

October 27, 2009 arrow
WordPress: Zooppa: Pause To Support – Trip to Africa – Over 18 y.o. – 60 Seconds – Due: February 5th, 2010

October 24, 2009 arrow
MarketWire: Top Technology Brand Leaders Convene for First Euro Summit of Chief Marketing Officer (CMO) Council

October 21, 2009 arrow
Rediff Business: How you can stay safe online

October 20, 2009 arrow
CRM.com: Can You Hear the Social Media Conversation?

October 20, 2009 arrow
Eye of Dubai: Marketing in Middle East Moves Up a Gear

October 19, 2009 arrow
The Industry Standard: Scams & shams: The trouble with social networks

October 19, 2009 arrow
Market Wire: InfoPrint Provides Solution to Consumer Marketing Fatigue at DMA 2009

October 19, 2009 arrow
Computerworld: Scams & shams: The trouble with social networks

October 18, 2009 arrow
Chief Marketer: Live from DMA09: Best Western Checks Into Transpromo

October 18, 2009 arrow
Twitter: CMO Council (surveyforgood) on Twitter

October 13, 2009 arrow
Marketing Web - South Africa: Marketers urge brand custodians to attend conference

October 6, 2009 arrow
Reed Business Information: A&P exec shares insight at PACK EXPO

October 5, 2009 arrow
Launchfire Interactive: Want Consumer Engagement? Provide Value for Participation in Online Campaigns

October 5, 2009 arrow
Zawya: Top Marketing Minds Meet at CMO Summit in Dubai

October 2, 2009 arrow
Boston College Center for Corporate Citizenship: Market research with a social mission

September 29, 2009 arrow
Marketwire: CMO Council Study Reveals Marketing Executives Lack of Boardroom Influence and Credibility Despite CEO Belief Marketing Is Critical

September 27, 2009 arrow
Marketwire: Chief Marketing Officer (CMO) Council Calls for Marketers to Renovate and Restructure Their Global Organizations and Processes

September 26, 2009 arrow
Dearing Group LLC: Why Do Customers Leave?

September 25, 2009 arrow
Tough Love for Xerox Blog: KKR, George Fisher, Kodak, Ricoh and PPBG. Ricoh just keeps on, keeping on.

September 25, 2009 arrow
Charity Navigator Blog: Survey For Good

September 24, 2009 arrow
Web Pro News: Watch Out for the Twitter Worm

September 23, 2009 arrow
Vision and Logic Blog by Word Press: Why are retailers still sending so much junk mail?

September 23, 2009 arrow
MarketingProfs: Spooky, Yes, but It Works

September 20, 2009 arrow
Tradingmarkets.com: InfoPrint Releases Survey: Majority of Americans Prefer Environmentally Certified Traditional Mail

September 20, 2009 arrow
Personal Branding Blog: Personal Branding Interview: Paul Dunay

September 17, 2009 arrow
Your Story: Corporate Social Responsibility Weekly Recap (September 9 – September 16, 2009)

September 16, 2009 arrow
PRWeek: CMO Council and partners launch 'Pause to Support a Cause'

September 16, 2009 arrow
PR Week US: CMO Council and partners launch 'Pause to Support a Cause'

September 16, 2009 arrow
BIZCommunity.com: CMO Council launches fundraising campaign

September 16, 2009 arrow
Warc.com: P&G, Ford back new CSR scheme

September 16, 2009 arrow
1to1: Tapping Into an Engaged Research Group While Adding Altruistic Appeal

September 16, 2009 arrow
Bizcommunity.com: CMO Council launches fundraising campaign

September 15, 2009 arrow
Central Penn Business Journal: Hershey exec inspires campaign to support nonprofits

September 15, 2009 arrow
AdvertisingAge: The Era of Rewarding Research

September 15, 2009 arrow
Advertising Age: CMO Council Introduces Pause to Support a Cause

September 14, 2009 arrow
MediaPost: New Initiative Streamlines Research, Helps Charities

September 14, 2009 arrow
Businesswire: Hershey Joins with Chief Marketing Officer Council in Launch of “Pause to Support a Cause”

September 14, 2009 arrow
Zagada Markets Inc.: Non-Profits Benefit From New “Pause to Support a Cause” Campaign That Ties Donation to Research Participation

September 14, 2009 arrow
MRWeb: Charity Initiative Promises Huge Panel

September 14, 2009 arrow
BusinessWire: Hershey Joins with Chief Marketing Officer Council in Launch of "Pause to Support a Cause"

September 14, 2009 arrow
Earth Times, FOXBusiness.com, TMCnet, AlacraStore.com, Individual.com: Non-Profits Benefit From New

September 14, 2009 arrow
MediaPost, USA Today, treehugger, adVANTAGE: New Initiative Streamlines Research, Helps Charities - Karlene Lukovitz -

September 14, 2009 arrow
research: Putting wisdom of crowds to good work

September 14, 2009 arrow
The New York Times: Accounts, People & Miscellany

September 14, 2009 arrow
Research: Putting wisdom of crowds to good work

September 14, 2009 arrow
research: Campaign seeks to boost charitable giving though surveys

September 14, 2009 arrow
MediaPost Communications: New Initiative Streamlines Research, Helps Charities

September 14, 2009 arrow
Research: Campaign seeks to boost charitable giving through surveys

September 14, 2009 arrow
Captivating Connections : helping to make helping easier

September 14, 2009 arrow
MrWeb Ltd: Charity Initiative Promises Huge Panel

September 14, 2009 arrow
Marketwire, Incorporated.: Non-Profits Benefit From New "Pause to Support a Cause" Campaign That Ties Donation to Research Participation

September 14, 2009 arrow
Research-live.com: Putting wisdom of crowds to good work

September 14, 2009 arrow
Research-live.com: Campaign seeks to boost charitable giving through surveys

September 14, 2009 arrow
Earth Times: Non-Profits Benefit From New "Pause to Support a Cause" Campaign That Ties Donation to Research Participation

September 13, 2009 arrow
NY Times: Accounts, People & Miscellany

September 12, 2009 arrow
Spam News: Users Of Social Sites Negligent Of Fundamental Internet Security

September 9, 2009 arrow
Quick Printing: XMPie Expands Into Services Offerings with Launch of XMPie E-Mail Service

September 4, 2009 arrow
Brookson: Social Networking puts business data at risk

September 3, 2009 arrow
Smartplanet: Why social networks should give you pause, at least briefly

September 2, 2009 arrow
IdenityTheft.info: Poor Security and Social Networkers

September 2, 2009 arrow
PR Web: Upcoming CMO Summit Recognizes Neighborhood America Customer for Building Successful Online Customer Community

September 2, 2009 arrow
4Hoteliers: Quality Marketing Metrics Enable Marketing's Opportunity to Impact Strategic Direction.

September 1, 2009 arrow
ICT Review: Social Networking Poll Shows Users More Vulnerable Than Ever

September 1, 2009 arrow
IT Computer Zone: Little user use security Protection on the Internet

September 1, 2009 arrow
it.tcmnet.com: AVG and CMO Council Survey: Use of Social Networks Present Danger

September 1, 2009 arrow
Blogspot.com: 66% of Social Networkers Vulnerable to Attack

August 28, 2009 arrow
Idenity Theft Manifesto: Social Networks more vulnerable than ever before

August 28, 2009 arrow
Dynamic Business: Social networking poll reveals users at risk

August 28, 2009 arrow
Heraldsun.com.au: Facebook, Twitter users face higher insurance premiums

August 28, 2009 arrow
News.com: Social network users face higher insurance

August 28, 2009 arrow
Wordpress.com: Mktg – Social Networkers Vulnerable to Attacks

August 28, 2009 arrow
Dynamic Business: Six ways to protect yourself from social network threats

August 28, 2009 arrow
BtoB Online: CMO Council finds communications companies fall short on customer service

August 28, 2009 arrow
LifeLock: Social networking, file-sharing and ID theft risks

August 27, 2009 arrow
The Tech Herald: AVG study examines social networking safety measures

August 27, 2009 arrow
Help Net Security: Social networking users more vulnerable than ever

August 27, 2009 arrow
NetGuide: Social networkers more vulnerable than ever before

August 27, 2009 arrow
Impulsegamer.com: AVG Social Networking Poll Shows Users More Vulnerable Than Ever

August 26, 2009 arrow
ITKnowledgeExchange.com: Twitter security hole highlights need for social media policy today

August 26, 2009 arrow
Hi-TechHQ: Social Network Users Take Security Risks. Concerns Discussed

August 26, 2009 arrow
SCMagazine UK: Social networking users fail to change their passwords or adjust their privacy settings, as they are more vulnerable than ever

August 26, 2009 arrow
PC Advisor: Facebook and Twitter users failing on security

August 26, 2009 arrow
Redorbit.com: Social Network Users Fail At Security

August 26, 2009 arrow
lcom.net: Social Networking Users Vulnerable

August 26, 2009 arrow
BusinessWire: Social Networking Poll Shows Users More Vulnerable Than Ever

August 26, 2009 arrow
TechWorld: Social networkers fail to tackle security

August 26, 2009 arrow
whattheythink.com: Northeast Regional Print Management Conference to be held Oct. 3-6

August 26, 2009 arrow
CNET News: Survey: Users of social networks take risks despite concerns

August 26, 2009 arrow
ADWEEK: Study: Social Networkers Vulnerable to Attacks

August 26, 2009 arrow
Business Wire: Research and Markets: New Protection from Brand Infection Report Includes Conversations with Leading Global Marketers

August 25, 2009 arrow
Bizcommunity.com: Mobile marketing: future's road most travelled?

August 20, 2009 arrow
IP Carrier: Cost to Acquire, Sustain, Retain Customers Rising, Execs Say

August 14, 2009 arrow
IEEE Spectrum: Telcos Spend Much, But Are They Spending Smart?

August 12, 2009 arrow
econsultancy.com/blog: Do the little guys have a digital marketing advantage?

August 11, 2009 arrow
Daliy SEO Blog: 50% of today's CMOs were brought in to fix a broken marketing machine. - Liz Miler, VP, CMO Council

August 9, 2009 arrow
Blogspot.com: Service Innovation key to subscriber retention, The Chief Marketing Officer (CMO) Council, founded in 2001, is dedicated to high-level knowledge exchange, thought leadership and personal relationship building among senior corporate marketing leaders and brand decision-makers across a wide-range of global industries.

August 9, 2009 arrow
Blogspot.com: Competition Shapes Everything, Global Marketing Chiefs Say

August 8, 2009 arrow
Gerson Lehrman Group: Marketing Dollars Being Wasted? Yes!!!

August 7, 2009 arrow
Closeupmedia.com: JDA Software Offers Strategies for Consumer Packaged Goods Manufacturers to Grow Market Share

August 6, 2009 arrow
TMCnet.com: Competition Shapes Everything, Global Marketing Chiefs Say

August 4, 2009 arrow
TMCnet.com: Increased Customer Churn Dents Profits in the Communications Industry

August 4, 2009 arrow
ITBusinessEdge: Got Dissatisfied Customers? Blame It on IT

August 3, 2009 arrow
Wireless Week: Survey: CMOs Want More Voice

August 3, 2009 arrow
Telephony: Are marketing billions being wasted?

August 3, 2009 arrow
MediaPost News: Social Media Changing Customer Expectations

August 3, 2009 arrow
Direct Magazine: Service Lags In Telcos Lead to Customer Defections

May 21, 2009 arrow
Bizcommunity.com: CMO Council launches Getting a Business Lift from Loyalty

July 4, 2009 arrow
iStockAnalyst: CMO Council Appoints Citibank MENA Marketing Lead Advisory Board Chairman in Middle East

July 4, 2009 arrow
TradingMarkets.com: CMO Council Appoints Citibank MENA Marketing Lead Advisory Board Chairman in Middle East

July 3, 2009 arrow
TradeArabia: Citibank official named CMO Council chief

June 2009 arrow
Research World: Engaging the Right Consumers

June 30, 2009 arrow
Illuminating the Future: Donovan Neale-May, Founder of the CMO Council

June 27, 2009 arrow
Brandweek: The Fight Against Fakes

June 24, 2009 arrow
Australian Food News: CPG brand loyalty under pressure from global recession

June 23, 2009 arrow
The Marketing Fray: CPG Loyalty Just Ain't What it Used to Be

June 22, 2009 arrow
PRWeek: Once loyal consumers defecting from CPG brands

June 22, 2009 arrow
Blogging Stocks: Customer loyalty suffers in recession

June 22, 2009 arrow
Reuters: Recession takes bite out of brand loyalty: study

June 22, 2009 arrow
Brandweek: Consumers Not So Loyal to CPGs in Recession

June 22, 2009 arrow
Financial Times: Brands left to ponder price of loyalty

June 22, 2009 arrow
MediaPost:The News About Consumer Loyalty Is Worse Than You Imagined

June 22, 2009 arrow
Supermarket News: Economy Shakes Brand Loyalty

June 22, 2009 arrow
PR News Blog: Brand Loyalty: Price isn't Always Right

June 22, 2009 arrow
Utalkmarketing: Consumers turning away from their favourite brands

June 22, 2009 arrow
Marketing Library: Protecting Brand Critical in Recession

June 11, 2009 arrow
NetworkWorld: Brand Protection: The Expanding CSO Portfolio

June 10, 2009 arrow
DDI Magazine's Retail Design Diva Blog: Just Say No to Counterfeiting

June 8, 2009 arrow
BtoB Magazine: ‘Transpromo’: Can it adapt to a b-to-b world?

June 8, 2009 arrow
XpoTalk TV: Liz Miller of CMO Council and the Challenges of Marketers for 2009-2010

June 5, 2009 arrow
MarketingVox: Communicators Split on Digital Implementation, Impact

June 3, 2009 arrow
Connection Center Blog: Customer Communications Management 2.0: Data, Data Everywhere Nor any Drop to Drink?

June 2, 2009 arrow
AdAge: CMO Council Says Lawyers Not Best Solution to Digital Attacks

June 1, 2009 arrow
Alternative Marketing Thinking: DNA of a CMO

June 1, 2009 arrow
Mass Market Retailer: It's Time for Brands to Protect Their Turf

May 31, 2009 arrow
LinkCrafter.com: What is the Most Valuable Source of Leads?

May 30, 2009 arrow
Lawyer Advertising Blog: Is Your Law Firm's Name or Brand Being Used to Commit Fraud?

May 27, 2009 arrow
Pharma Marketing News: Marketers Must Take Control of Their Brands, Especially Online

May 27, 2009 arrow
BizReport: Brand Fraud Challenges Marketers

May 26, 2009 arrow
SmallBusinessNewz: Online Brand Fraud A Growing Concern

May 26, 2009 arrow
WebProNews: Online Brand Fraud Poses Challenge To Marketers

May 26, 2009 arrow
Marketing VOX: Online Brand Hijacking Worries 29.5% of Marketers

May 22, 2009 arrow
Marketing News Collections: CMO Council launches Getting a Business Lift from Loyalty

May 21, 2009 arrow
SPAMFighter: Problems of Online Cybersquatting & Brandjacking Worrying Marketers

May 21, 2009 arrow
BizCommunity: CMO Council launches Getting a Business Lift from Loyalty

May 20, 2009 arrow
EE Times: Counterfeiting of electronics moves online

May 20, 2009 arrow
Social Media Today: "Advertising is dead"? Some stats about the consumer turn-off

May 18, 2009 arrow
Ohio.com: Brand protection a key concern in age of spam

May 16, 2009 arrow
HeraldNet: Problem with counterfeit brands on rise

May 15, 2009 arrow
Forbes.com: Recession Ransacking--A look at how the downturn is changing the counterfeit market.

May 14, 2009 arrow
Digital Asset Management: Brand Threat Management in the Age of Cyberscamming

May 13, 2009 arrow
Think Customers Blog: Marketers: Is Your Brand Under Siege?

May 12, 2009 arrow
Marketing & Demand Creation ROI Blog: Brand Threat Management in the Age of Cyberscamming

May 12, 2009 arrow
PR-Inside.com: CMO Council and InfoPrint Collaborate on Loyalty Campaign: Getting a Business Lift From Loyalty Research Program Launches to Empower Marketers to Drive Top Line Growth by Building Better Loyalty Programs

May 11, 2009 arrow
MX Logic: Marketers worry about cost of brandjacking

May 11, 2009 arrow
The Strategy Web: CMO study: Marketers fear increase in brand infection

May 11, 2009 arrow
B2B Magazine: CMO Council: Recession prompts more online brand attacks

May 11, 2009 arrow
Nearshore Journal: Trademark Trespassing and Knock-Off Nightmares Are Big Challenges for Brand Marketers, Reports CMO Council

May 10, 2009 arrow
USA Today: 'Cybersquatting' crooks profit on marketers' brand names

May 7, 2009 arrow
Go-to-Market Strategies: It's time to get integrated...if you're not already

May 4, 2009 arrow
Deliver Magazine: Good Advice for Bad Times

May 1, 2009 arrow
CustomerThink: Listening to Customers is Not Enough: You Need to Adapt and Act

April 28, 2009 arrow
1to1 Media: Closing the Gap Between Marketing and Sales: B2B marketing must be tied to sales to survive

April 23, 2009 arrow
ManageSmarter: Bridging the Gap: Does Your Marketing Team Have the Right Stuff?

April 22, 2009 arrow
The Market Research Blog: Marketing Budgets Show Resiliance

April 14, 2009 arrow
DestinationCRM: Can Marketers Afford Customer Centricity?

April 6, 2009 arrow
BtoB Magazine: CMO Council report: Many budgets up

April 6, 2009 arrow
InformationWeek's Digital Life Weblog: The Sky Isn't Falling For Media

April 6, 2009 arrow
eMarketer: What CMOs are Saying: Part III

March 27, 2009 arrow
CBD inTouch: Want to Engage Customers? The Answer Lies Within

March 27, 2009 arrow
MyCustomer.com: Data silos and digital metrics disrupt marketing

March 26, 2009 arrow
eCommerce Times: Recessionary Times Call for Recessionary Marketing

March 24, 2009 arrow
MyCustomer.com: Marketing and IT must unite to beat the recession

March 24, 2009 arrow
Search Engine Guide Blog: CMO Council 2009 Marketing Outlook Survey

March 24, 2009 arrow
The Big Fat Marketing Blog: Marketing Outlook 2009

March 23, 2009 arrow
SiliconRepublic: Marketers slow to strengthen ties with IT

March 23, 2009 arrow
MinOnline: Marketing Budgets Holding Up Despite Economy

March 20, 2009 arrow
The Hotel Marketer: CMO Marketing Outlook Report - Efficiency and Insight Key Focus in 2009

March 18, 2009 arrow
Forbes.com: In Pictures: Marketing Outlook For 2009

March 18, 2009 arrow
Best Spa Hotel News: Marketers Whet Pencils And Focus In ‘09, Budgets Holding Up But Performance, Know-How And Insight Are Key Mandates

March 18, 2009 arrow
Hospitality Trends: Marketers Sharpen Pencils And Focus In '09, Budgets Holding Up But Performance, Efficiency And Insight Are Key Mandates

March 18, 2009 arrow
MarketingCharts: Optimistic CMOs: Budgets & Jobs Stable, Need More Digital Focus

March 18, 2009 arrow
eConsultancy: CMO Council study supports modest online ad increase

March 18, 2009 arrow
Business and Leadership: Marketers sharpening focus in 2009

March 17, 2009 arrow
eWeek Blog: The Great Business Process Divide and IT

March 17, 2009 arrow
BtoB Magazine: CMO Council finds one-third of marketers plan budget increases

March 17, 2009 arrow
bNet: Tech CMOs Spending Smarter?

March 17, 2009 arrow
Inside CRM: Service Is the New Sales

March 17, 2009 arrow
New Business Hunter: CMO Survey: Budgets Holding Up; Performance, Efficiency & Insight are Key Mandates

March 17, 2009 arrow
FutureLab: 8 Ways that Real CMOs Cut Their Budget

March 17, 2009 arrow
BrandRepublic: Marketers increasing online investment but using old performance measures

March 17, 2009 arrow
Search CRM: Marketers not seeing big budget cuts, survey says

March 16, 2009 arrow
DM News: Budgets steady, channels shifting: CMO council study

March 16, 2009 arrow
MediaPost: Marketers Put On An Upbeat Face In CMO Council Poll

March 16, 2009 arrow
Media Buyer Planner: Marketers Optimistic about Jobs, Budgets: CMO Council

March 14, 2009 arrow
Brandweek: Marketers Expect to Keep Jobs, Budgets

March 9, 2009 arrow
MyCustomer.com: Marketers lament their lot

March 9, 2009 arrow
Forbes.com: Turning Customer Pain Into Customer Gain

March 6, 2009 arrow
CustomerThink: CMOs Say One Thing and Do Another

March 2, 2009 arrow
MarketingWeb: Rate the state of marketing in Africa

February 27, 2009 arrow
ClickZ: Conversion Data: How Much Is Too Much?

February 25, 2009 arrow
Get Closure! Blog: Marketing heads admit the customer is not always king

February 25, 2009 arrow
MarketingProfs Daily Fix: Why Social Media Fails in Today's Marketing Environment

February 24, 2009 arrow
eChannelLine: Marketing increasingly complex, challenged: CMO Council

February 24, 2009 arrow
MediaPost: CMO Council Survey Probes Internal Obstacles

February 23, 2009 arrow
The Strategy Web Blog: Study: CMOs tied up by internal obstacles

February 23, 2009 arrow
BtoB Online: CMO Council report finds global marketers challenged with marketing operations

February 23, 2009 arrow
BrandWeek: Study Probes Marketers' Woes

February 20, 2009 arrow
Spiral16 Blog: Disturbing stats from the CMO Council

February 18, 2009 arrow
Pat McGraw Marketing Optimization Blog: CMO Council: CMOs Don’t Get Customer Service

February 16, 2009 arrow
WhatTheyThink: Xplor Recognizes 2009 Award Winners

February 10, 2009 arrow
BizCommunity: The state of the nation's brand

February 9, 2009 arrow
BtoB Online: Riding the right engine on the route to revenue

February 6, 2009 arrow
ClickThough: Proactive approach 'good for online PR'

February 4, 2009 arrow
MarketingVox: Companies Ignore Customer Feedback, Fail to Track WOM

February 3, 2009 arrow
adotas: Customer loyalty and satisfaction low priority, according to survey

February 2, 2009 arrow
CPG Matters: Consumer Base Becoming More Fragmented: Catalina

January 29, 2009 arrow
FoxBusiness: Marketing Successfully in a Recession

January 28, 2009 arrow
Business and Leadership: Marketers not turning customer pain into competitive gain

January 28, 2009 arrow
ChannelInsider: Listen Up: Don't Ignore Customers

January 28, 2009 arrow
WhatTheyThink News: New Report Provides Insight into the Growing TransPromo Opportunity

January 27, 2009 arrow
B2B Online: CMO Council: Marketers lag in tracking, improving customer experiences

January 27, 2009 arrow
BrandRepublic Blog: CMO Council: Social media is good for your career

January 27, 2009 arrow
Church of the Customer Blog: Word of Mouth mostly untracked

January 26, 2009 arrow
PRWeek: Online investment still lacks measurement, surveys find

January 26, 2009 arrow
MediaPost: CMOs Don't Get Customer Service, Council Finds

January 26, 2009 arrow
AdWeek: Study--Customer Feedback Ignored

January 26, 2009 arrow
CRM News: Marketers failing to measure customer feedback, communities

January 26, 2009 arrow
TMC.net: Firms Missing Opportunities To Retain, Win Customers: CMO Report

January 19, 2009 arrow
B2B Online: Marketers missing revenue opportunities

January 13, 2009 arrow
bMighty.com: 'Track The Yack' Reveals Laptop Users' Complaints

January 12, 2009 arrow
BizCommunity: Track the Yack - CMO Council study

January 7, 2009 arrow
DestinationCRM: A New Destination for Mobile Users

January 5, 2009 arrow
B2B Online: Marketers looking to boost bottom lines should focus more on retention



Search News Archive
CMO Council Contact:
Donovan Neale-May
Executive Director
650.328.5555 x4200
donovan@cmocouncil.org
Marketing Magnified Newsletter