Mimi Lee is the Director of Global Marketing for the Global Manufacturing Industry practice of Deloitte Touche Tohmatsu (Deloitte). She has 16 years international experience managing strategic marketing, communications and business development activities.

In her current leadership role, Mimi is responsible for strategic planning and directs the overall global marketing strategy for the US$ 3.9 billion industry practice. She is responsible for driving integrated marketing strategies and global industry programs that support client service, eminence building and revenue growth in the aerospace and defense, automotive, industrial products and services, chemicals, metals and paper manufacturing sectors.

During her career with Deloitte, Mimi has held several national and international leadership roles in Australia, Thailand and the United States and has worked in marketing and business development roles to promote the Firm’s multidisciplinary capabilities in Audit and Assurance Services, Consulting, Financial Advisory Services and Tax. In 2004, Mimi was one of three recipients of the National Manufacturing Excellence Award for her service and contributions to the Deloitte’s Manufacturing Industry practice in the United States.

Prior to joining Deloitte, Mimi was a project and business analyst with an Australian financial and insurance company. She also worked with a marketing consulting firm to deliver marketing strategy and research services to public sector and various small to medium-sized private sector clients.

Mimi has been actively involved in Deloitte’s Women’s Initiative in the United States which fosters networking and mentoring of female leaders in the Firm and wider business community. Also she was a Member of the American Marketing Association (AMA) in Cincinnati, USA and served on the Public Relations Committee. Recently she joined the Chief Marketing Officer (CMO) Council and has joined their Asia Pacific Advisory Board.

A graduate of the School of Business from the Queensland University of Technology in Brisbane, Australia, Mimi holds a Bachelor of Business Marketing with majors in International Marketing and Promotions Management.

close window