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Pete GrundbergDirector of Global Marketing Underwriters Laboratories Pete Grundberg is the Director of Global Marketing at Underwriters Laboratories with specific responsibility for the Power & Controls, Chemicals, Hazardous Locations and Regulatory Services business sectors. He has a successful track-record with more than ten (10) years experience in B2B & B2C marketing and has developed progressive campaigns and tactics that have surpassed established goals and objectives, primarily in the field of B2B marketing for product & service industries. In his current role, Pete works to organize and lead market expansion strategies and promote business development tactics that are long-term in nature. He also specializes in the development of electronic and interactive marketing media that provides companies the ability to engage with customers at greater levels than ever before. Pete‘s greatest strengths are his marketing intuitiveness and ability to lead cross-functional teams towards the successful achievement of collaborative goals. He has a Bachelors Degree in International Trade from Southern Illinois University, an MBA with an international Management specialization from Lake Forest Graduate School of Management, marketing certificates from Harvard Business School and is a member of the American Marketing Association. Pete lives in Pleasant Prairie, WI with his wife Aimee and their three (3) boys. When not working, Pete enjoys sports, likes to play music or work on his house with the family. |
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