REPORT

SELECTED CONTENT FROM THE REPORT

Report Media Coverage

Media Avataar

PepsiCo, Visa, J&J, PetSmart and Domain Experts Give Insights on How Culturally Connected Brands Stay Valued, Real and Relevant With Consumers More

Bulldog Reporter

How do consumer brands stay relevant, authentic and differentiated in a rapidly evolving and culturally complex global market? More

CMO.com

New study from the CMO Council shows brands need more culturally relevant marketing tactics to boost customer engagement More

Hispanic Ad

How do consumer brands stay relevant, authentic and differentiated in a rapidly evolving and culturally complex global market? With 195 countries and 6,500 languages around the world, the challenge is daunting as brands seek new methods and motivators to connect and engage with audiences through social, mobile, experiential, digital advertising and eCommerce channels. More

BizCommunity

A new report from the Chief Marketing Officer (CMO) Council, Building Brands That Attract and Engage Fans, taps into expert opinion from PepsiCo, Visa, J&J, PetSmart, Cox Communications, Opus Bank and Overwaitea Food Group to learn more about how culturally connected brands stay valued, real and relevant with consumers. More