Former Chief Regional Officer MENA
Mr. Essa has served the corporation for 25 years with great distinction, holding a variety of senior leadership positions including Chief Marketing Officer UAE, Group Chief Marketing Officer and latterly Chief Commercial Officer – Etisalat Group. He has been a key driving force behind the growth of the Group and behind many of its success stories. Essa Al Haddad joined Etisalat over 25 years ago, beginning his career in the Network Planning section of the engineering department. He moved through Project Implementation, Technology Strategy Development to Executive Vice President of Engineering. He was then appointed as Chief Marketing Officer in May 2006, to develop Etisalat's marketing strategy with the goal to make Etisalat a customer-centric operation whilst ensuring Etisalat's engineering excellence remains at the core of operations. Mr. Al Haddad is also Chairman of Emerging Markets Telecommunications Company (EMTS) - Etisalat Nigeria.