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The Chief Marketing Officer (CMO) Council is the only global network of executives specifically dedicated to high-level knowledge exchange, thought leadership and personal relationship building among senior corporate marketing leaders and brand decision-makers across a wide range of global industries. The CMO Council's 9,000+ members control more than $450 billion in aggregated annual marketing expenditures and run complex, distributed marketing and sales operations worldwide. learn more »
CMO SUMMIT 2015 Brand Attraction From Enriched Interaction The Path Forward: Marketing’s Outlook Into The Digital Future
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08.18.15 - Marketers Struggle To Unify Content And Commerce, Not Realizing Full Value Of Customer Interactions. CMO Council Study Audits Variance in Digital Experience Among Global Brands; Only 21 Percent of Marketers Say They Are Very Good at Captivating and Engaging Audiences. More »
08.04.15 - CMO Council Study Finds Marketers Are Failing To Leverage Visual Content For Enriched Customer Engagement. New Report Highlights Deficiencies in Use of Visual Media Content; 65 Percent of Senior Marketing Executives Believe Visual Assets Are Core to How Their Brand’s Story Is Communicated, Yet a Scant 27. More »
07.30.15 - Big Shift To Digital And Data Marketing Is Shaking Up Client Relationships With Ad/media Agency Partners. CMO Council Strategic Brief Reveals 5 Percent of CMOs Are More Confident in Media Partners Now Than Before; 72 Percent Will Seek New Partners to Better Exploit Data and Digital. More »
07.21.15 - Most Companies Give Failing Grades To Quality Of Sales Lead Delivery. More Than Half of Marketers Say Their Demand Generation Strategies Don’t Measure Up and Are Less Than Effective, Reveals New CMO Council Study; Lack of Consensus on What Is Really a Valued Lead. More »
APAC Digital Marketing Performance Dashboard 2015
Brand Attraction From Enriched Interaction.

The CMO Council is teaming with IBM Digital Experience to evidence where and how digital…   More »

Total View For Total Engagement: New Challenges In Reaching And Engaging The Smb Audience.

For a previous study by the CMO Council (titled “Better Traction From Smarter SMB…   More »

From Creativity To Content.

Organizations looking to capture the attention of their customers have become…   More »

The Path Forward: Marketing’s Outlook Into The Digital Future.

Each year in the CMO Council’s State of Marketing research, senior marketing…   More »

Lead Flow That Helps You Grow.

Generating demand and ensuring the consistent flow of high-quality, actionable leads is…   More »

Making the Workplace a Brand-Defining Space
New: Apac Digital Marketing Performance Dashboard 2015.  Exploring the State of Digital Marketing Across Asia-Pacific…   More »
Making Personalization Possible.  Amplifying the Customer’s Voice for a Lasting Experience…   More »
Can We Future-proof Customer Engagement?.  A Best-Practice Video Series on Context, Commerce and Engaging With an Audience of One…   More »
Predicting Routes To Revenue.  Identifying Real-Time Decisions for Business-Driving Engagement…   More »
What’s New That Has Long-term Viability, Value And Glue?.  A CMO Council Member Engagement Program to Understand What Marketing Technologies are Topping the CMO Shopping List…   More »

CMO COUNCIL EVENTS
PARTNER EVENTS
Keeping Pace in the Customer’s Race Predicting Routes to Revenue Identifying Real-Time Decisions for Business-Driving Engagement
September 14 Dinner Dialogue: Create a Frictionless Customer Experience Johannesburg, South Africa

In a soon-to-be-released report from the Chief Marketing Officer (CMO) Council, conducted in partnership with IBM Digital Experience, only…

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September 22 to November 04 Pre-CMO Council Summit Webcasts - CMO Rising: Reshaping The Role To Register Please See Below

Chief marketing officers are being challenged to fortify their positions, expand authority and assert ownership of critical leadership…

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September 16 DEMO Traction Boston Boston, MA

The CMO Council's move to identify and promote marketing technology innovation will start at DEMO Traction Boston.

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September 16 DEMO Traction Boston Boston, MA

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September 28 to September 29 Advertising Week XII: Advertising Week Marketing Academy NYC, NY

The CMO Council is excited to be partnering with Advertising Week as a part of 

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CMO Council Contact
Donovan Neale-May
Executive Director
408.677.5300 x5333
donovan@cmocouncil.org

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