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WELCOME TO THE CHIEF MARKETING OFFICER (CMO) COUNCIL™

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The Chief Marketing Officer (CMO) Council is the only global network of executives specifically dedicated to high-level knowledge exchange, thought leadership and personal relationship building among senior corporate marketing leaders and brand decision-makers across a wide range of global industries. The CMO Council's 9,000+ members control more than $450 billion in aggregated annual marketing expenditures and run complex, distributed marketing and sales operations worldwide. learn more »
CMO SUMMIT 2015 VIDEO LIBRARY Predicting Routes to Revenue: Identifying Real-Time Decisions for Business-Driving Engagement Activating the New American Mainstream White Paper
PRESS RELEASES
REPORTS
PROGRAMS
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02.09.16 - Marketers Looking To Measure Customer Experience Based On Business Outcomes, Not Campaign Metrics. CMO Council Study Reveals Marketers Intend to Deploy New Digital Analytics and Lifecycle Management Tools to Accelerate Digital Transformation. More »
01.20.16 - New Study Reveals Marketers Overloaded With Data And Light On Insights That Predict Customer Behavior. CMO Council Study Finds Marketers Struggling to Personalize, Create Real-Time Interactions and Shape Customer Purchasing Journey and Outcomes. More »
12.07.15 - Global Travel Anxiety Audit Finds Island Destinations Safest, Terrorism And Turmoil Biggest Deterrents To Tourism. Government Agencies and Law Enforcement Alerts Most Trusted Sources for Health, Safety and Security Information. More »
10.08.15 - CMO Council To Kick Off North America CMO Summit With A Look Into The Future To Define The CMO Of 2020 . The Original Gathering of Senior Marketing Leaders to Convene in Napa on December 7–8, 2015, for Chief Marketing Officer (CMO) Council Elite Retreat. More »
How Global Voices Shape Travel Choices: The Impact of Consumer Apprehension on Travel Intention White Paper
Making Personalization Possible

Personalization at scale and in context continues to challenge even the most skilled and…    More »

Predicting Routes to Revenue

Marketers looking to deliver exceptional customer experiences are increasingly turning…    More »

Mapping Monetization: Best Practices and Strategies for Identifying New Opportunities and Maximizing Existing Experiences

The CMO Council recently partnered with Vindicia, the leaders in payment and billing…    More »

Asia Pacific Digital Factbook 2015

The new Asia Pacific Digital Factbook 2015, provides statistics and trends about mobile,…    More »

APAC Digital Marketing Performance Dashboard

The CMO Council and Adobe have partnered once again for our fourth annual study into the…    More »

Connected Interaction to Power Brand Attraction
New: Train For Digital Marketing Gain.  Advancing Online Education for Further Marketing Automation…   More »
Connected Interaction To Power Brand Attraction.  Continuing Conversations Around Experience, Engagement and the Power of Personalization…   More »
How Global Voices Shape Travel Choices.  The Impact of Consumer Apprehension on Travel Intention…   More »
APAC Digital Marketing Performance Dashboard 2015.  Exploring the State of Digital Marketing Across Asia-Pacific…   More »
Making Personalization Possible.  Amplifying the Customer’s Voice for a Lasting Experience…   More »

CMO COUNCIL EVENTS
PARTNER EVENTS
Personalization Priorities for 2016: A Roundtable Conversation About Data, Insights and Achieving Revenue Goals in the Year Ahead Bridging the Gap Between Insights and Revenue: The New Rules for Smarter Marketing in the Age of Data
February 18 Personalization Priorities for 2016: A Roundtable Conversation About Data, Insights and Achieving Revenue Goals in the Year Ahead To Register Please See Below

According to the newly released study, “Predicting Routes to Revenue,” marketers intend to look directly at personalization as…

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February 25 Bridging the Gap Between Insights and Revenue: The New Rules for Smarter Marketing in the Age of Data To Register Please See Below

In today’s age of big data and analytics, marketers are looking to redefine how data and insights can be gathered to drive the…

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March 22 BIA/Kelsey BRANDS: The Brand-to-Local Marketing Summit New York, NY

BIA/Kelsey BRANDS: The Brand-to-Local Marketing Summit, March 22, in New York, will examine the drivers…

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May 15 to May 18 Shoptalk Las Vegas, Nevada

With 2,000+ attendees, 300+ speakers and 200+ CEOs, Shoptalk is the first large-scale NextGen Commerce event. It’s an unprecedented…

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CMO Council Contact
Donovan Neale-May
Executive Director
408.677.5300 x5333
donovan@cmocouncil.org

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