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INSIGHT CENTER

Welcome to the CMO Council’s Insight Center, the subscription destination to access the latest marketing news, executive appointments, industry calendars and thousands of curated marketing statistics, charts and data points. 1 year of unlimited access is only $99 USD and subscription is complimentary for CMO Council members

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Midtown Athletic Clubs

Alex Schwartz

Chief Marketing Officer

Sep 20, 2023 — Business Wire

RethinkFirst

Lorelei Lenzen Skillman

Chief Marketing Officer

Sep 19, 2023 — Cision PR Newswire

SurveyMonkey

Amit Prakash

Chief Marketing Officer

Sep 18, 2023 — Business Wire

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NEW IN THE READING ROOM

Sep 2023 — Harvard Business Review

How Generative AI Will Change Sales

By Prabhakant Sinha, Arun Shastri, and Sally E. Lorimer
Aug 2023 — Semrush.com

6 Hottest Content Marketing Trends for Your Business

Aug 2023

Summer spending surges as Americans shrug off recession fears

By Brand Equity

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Only 17% of marketers have mature ABM marketing strategies, while 83% are still struggling to find...

Sep 2023 —

Although AI and automation continue to rock the content landscape, 2023 will be a year of...

Aug 2023 —

Shopping habits of the younger cohort differ significantly from baby boomers. Approximately 37% of Gen Z...

Aug 2023 — Marketing Dive

Marketers are turning the taps back on for social media, with 51% of media decision-makers on...

Aug 2023 — Marketing Dive

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