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INSIGHT CENTER

Welcome to the CMO Council’s Insight Center, the subscription destination to access the latest marketing news, executive appointments, industry calendars and thousands of curated marketing statistics, charts and data points. 1 year of unlimited access is only $99 USD and subscription is complimentary for CMO Council members

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LATEST CMO APPOINTMENTS

Calvin Klein

Jonathan Bottomley

Global Chief Marketing Officer

May 26, 2022 — WWD

Prudential Financial, Inc.

Stan Little

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May 26, 2022 — Prudential

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Mike Herron

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May 25, 2022 — Globe Newswire

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Dec 2022 — Search Engine Journal

SMS Marketing For Local Business: Trends You’ll Need In 2022

By Heather Campbell
Dec 2022 — Forbes

How A Strong Brand Identity Can Bring In Customers

By Hannah Trivette
Dec 2022 — Forbes

Five Ways AI Improves Brand Marketing ROI

By Raviteja Dodda

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Almost two-fifths of customers prefer to check a product out in the store and then...

May 2022 — Marketing Week

The global Chatbot market size to grow from USD 2.9 billion in 2020 to USD 10.5...

May 2022 — Digital Journal

International travel is touching around 60% of where it was in 2019 in U.S., Europe, and...

May 2022 — CNBC

At least 32 cities across China are now under full or partial lockdown, impacting up to...

May 2022 — CNN

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