How Companies Lose Customers in The Digital Age
How the Live Mobile Chat Commerce Revolution Is Powering Fast, Frictionless Transactions, Secure, Lower Cost Customer Engagement and Stronger Brand Affinity
Marketers Aiming for Ideal Customer Experience Face Data Silos and AI Skills Hurdles
Oct 12, 2021
Consumers Overwhelmingly Prefer to Do Business with Companies that Make Authentication Both Simple and Safe, According to Survey of 2,000 Consumers by the BPI Network and CMO Council More
Sep 28, 2021
New CMO Council research finds marketers need to overcome data silos and AI skills hurdles in race to ideal CX More
Sep 15, 2021
BPI Network, CMO Council and Daon to Drive Global Conversation on Modernizing Cross-Channel Authentication to Advance Customer Experiences, Revenue and Risk Management More
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How to deliver great experiences through contextual interactions
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Are you ready to analyze how you verify?
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CMO's are taking bets on MarTech, are you hitting or folding?
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How are you prioritizing MarTech?
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How are your MarTech resources...are you spending wisely?
The CMO Council and the BPI Network, in partnership with Daon, are leading a thought leadership campaign to explore and evangelize the importance of cross-channel identity assurance in today’s connected economy. This centers around the use of biometric onboarding and authentication for delivering convenient and secure customer experiences that drive revenue, retention, satisfaction, and regu... More
Today’s increasingly complex, distributed and digitally-driven marketing ecosystem is challenging global marketers to better integrate and manage data, best of breed solutions, creative resources, brand assets and go-to-market functions. Marketing process improvement, efficiency and yield is directly tied to more effective use of budget, automation, processes, front-office partnerships, data... More
