HIGHLIGHTS

Forging the Future of Customer Experience

Building a Unified Data Foundation For Turning Customer Insight Into Action

Bridging the Gap for Comms and Marketing

Building Cohesion in the Age of Customer Disruption

Measuring Marketing in the Moment

Understanding How Shoppers React, Transact and Interact in Real-time

Sep 22, 2020

MARKETERS STRUGGLE TO FORGE THE FUTURE OF CUSTOMER EXPERIENCE

New CMO Council Research, in Partnership with Teradata, Finds a Shocking 97% of Marketers Deem their Organizations Ineffective at Turning Customer Data into Insights and Actions More

Sep 16, 2020

New Report Finds That Brand Leaders Are Seeking More Media Cohesion

New CMO Council research provides insight on creating more effective integration between public relations and marketing More

Jun 11, 2020

CMO COUNCIL PICKS NOTABLE BRAND STAND-OUTS EXPERIENCING AN UPTURN IN GLOBAL DOWNTURN

A to Z List Features Companies Considered Nimble Giants, Adaptive Powerhouses, Immersive Distractors, Category Innovators, Social Enablers, Home Helpers and Disruptive Dynamos More

  • CMO Council in the News

    Don't Fake the Engagement: Three Marketing Strategies to Build Emotional Loyalty

    Associations Now

    It’s not about pushing short-term campaigns or even long-term purchases. You want to win over customers to your side, according to the CMO Council. Here’s how you can make emotional loyalt ... More

    Marketers Struggle to Forge the Future of Customer Experience

    Cision PR Newswire

    Recent CMO Council research highlights that three out of four senior marketing leaders feel their jobs could be on the line if CX strategies don't deliver profitable results. Moreover, 77% of CMOs adm ... More

    Executive Appointments

    AMERILIFE

    Ovidio Vitas

    Chief Marketing Officer

    EASYVISTA

    Nancy Louisnord

    Chief Marketing Officer

    UNBABEL

    Sophie Vu

    Chief Marketing Officer

    GATEWAY HEALTH

    Shelley Risk

    Chief Marketing Officer

    CMO COUNCIL SUBSCRIPTIONS AND FEATURES