HIGHLIGHTS

Humanizing and Analyzing Relationships To Drive Revenue, Retention And Returns

Re-thinking an old marketing metric — customer lifetime value (LTV) — can...

Getting it Done in 2021

Marketing Leader Intentions + Projections

How Covid Has Changed The Channels Of Engagement

What You Need to Know to Better Engage Your Customers in the "New Normal"

Mar 2, 2021

NEW REPORT FINDS OPPORTUNITY TO RE-THINK CUSTOMER LIFETIME VALUE

New CMO Council research provides insight on how to define, measure and track customer lifetime value for strategic growth and profitability More

Jan 28, 2021

NEARLY 70 PERCENT OF MARKETERS EXPECT TO BOOST SPEND IN 2021; ONLY A QUARTER TO DOWNSIZE; BIG FOCUS ON AUTOMATION

CMO Council Survey of Members Indicates Recovery and Growth will Require More Resources, Technology Efficiencies and Better Use of Data to Target, Engage and Acquire Customers More

Jan 25, 2021

CMO COUNCIL ENTERS INTO COOPERATIVE KNOWLEDGE SHARING AGREEMENT WITH HARVARD BUSINESS SCHOOL ASSOCIATION OF NORTHERN CALIFORNIA

Over 8,000 Alumni Executives Now Able to Tap CMO Council Domain Expertise, Connections and Content More

Webcast

MAR
25

MarTech Brings Marketing and Comms Together

Discover why MarTech benefits both marketers and comms pros and how it leads to a more cohesive relationship through shared analytics, metrics and tools.

2021-03-25 10:00:00 2021-03-25 11:00:00 America/Los_Angeles MarTech Brings Marketing and Comms Together Discover why MarTech benefits both marketers and comms pros and how it leads to a more cohesive relationship through shared analytics, metrics and tools. CMO Council cmoteam@cmocouncil.org
  • Executive Appointments

    STARLEAF

    David Gingell

    Chief Marketing Officer

    UNITED COMMUNITY BANK

    Francie Staub

    Chief Marketing Officer

    HAIR CUTTERY FAMILY OF BRANDS

    Lilly Liu Minkove

    Chief Marketing Officer

    NATIONAL LIFE

    Achim Schwetlick

    Executive Vice President and Chief Marketing Officer

    CMO COUNCIL SUBSCRIPTIONS AND FEATURES