CMO COUNCIL SUBSCRIPTIONS
HIGHLIGHTS

Critical Channels of Choice

Meeting the Customer Expectation for Omnichannel Relationships

Reshaping Global Engagement Operations

Optimizing the Resonance and Relevance of Localized Marketing Initiatives

Bringing a Human Voice to Customer Choice

Rededicating Marketing to Serve the People in Front of the Data

Jul 25, 2019

BRANDS CHALLENGED TO GIVE MILLENNIALS AND GEN Z CONSUMERS WHAT THEY REALLY WANT: EXPERIENCES ACROSS BOTH DIGITAL AND PHYSICAL CHANNELS

New CMO Council Study Reveals Regardless of Generation, Region or Gender, Omnichannel IS the Critical Channel of Choice More

Jun 11, 2019

LACK-LUSTER LOCALIZATION PROMPTS CHIEF MARKETERS TO RE-EXAMINE GLOBAL OPS AND REALIGN AGENCY DYNAMICS

CMO Council Research Reveals Battle for Balance Between Efficiencies of Centralization and Effectiveness of Localization as Marketers Eye Operational Shifts Needed to Reach Global Growth Goals More

Jun 4, 2019

LIVE DATA IS NOW THE LIFEBLOOD FOR TELCO VALUE CREATION

CMO Council Advocates Applying Real-Time Data Insights to Upgrading Customer Experience and Revenue Growth in Latest Report More

Dinner Dialogue

AUG
21

Exploring Ingenuity in the Southern African Community

Executive roundtable to discuss the new trends, mandates and opportunities in Africa to deliver flawless, frictionless experiences to the modern connected customer.

2019-08-21 01:00:00 2019-08-21 02:00:00 Africa/Cairo Exploring Ingenuity in the Southern African Community Executive roundtable to discuss the new trends, mandates and opportunities in Africa to deliver flawless, frictionless experiences to the modern connected customer. Sandton, South Africa CMO Council cmoteam@cmocouncil.org
  • Marketeers today are channel watchers who must constantly meet, react and transact across multiple platforms. Our influence lies directly in our ability to engage and message directly with our customers across these constantly changing channels, impacting revenue and driving the business forward. This is the job of today's CMO. Chief Marketing Officer
    South African Airways

    CMO Council in the News

    Consumers Want Omnichannel Engagement, According to Study

    Loyalty 360

    More than 85 percent of 2,000 global consumers surveyed by the Chief Marketing Officer (CMO) Council, in partnership with Pitney Bowes, unearthed that a blend of both digital and physical channel expe ... More

    Brands Challenged to Give Millennials and Gen Z Consumers What They Really Want

    EContent

    Over 85% of 2,000 global consumers surveyed by the Chief Marketing Officer (CMO) Council, in partnership with Pitney Bowes, reveal that a blend of both digital and physical channel experiences is ... More

    Executive Appointments

    ATHENAHEALTH

    Simon Mouyal

    Chief Marketing Officer

    ACTIVISION BLIZZARD

    David Messinger

    Global Chief Marketing Officer

    BEVMO!

    Matthew Champion

    Chief Marketing Officer

    PAS GLOBAL

    Matthew Selheimer

    Chief Marketing Officer