39 percent of marketers believe their investments have met expectations in select areas, such as measurement & customer interaction, but fall short when it comes to connecting content, commerce, conversation and campaigns with back-end operational realities, supply chain logistics & organizational capabilities that impact customer experiences at the front end. CMO.COM

Jan 15, 2020

GROWTH GUIDANCE CENTER DEBUTS NEW GROWTH MONITOR BULLETIN

Monthly eJournal Follows Publication of Transformational Growth Report More

Jan 6, 2020

TOP 20 BRUISED, BATTERED AND EMBATTLED BRANDS IN 2019

CMO Council Picks Most Challenged Brands and Issues Impacting Brand Perception More

Dec 10, 2019

BRANDS LACKING A PRIVACY-FIRST CULTURE RISK LOSING CUSTOMER TRUST

New CMO Council Research Finds Marketers at the Epicenter of the Trust Economy and Customer Data Privacy More

Nov 21, 2019

CMO COUNCIL APPOINTS REGIONAL DEVELOPMENT OFFICER FOR EUROPE

Manuel Huettl Appointed SVP to Lead Operational Expansion from Office in Munich; Will Head Localization, Member Engagement, Content Distribu More

Nov 20, 2019

B2B MARKETERS DEMAND THIRD-PARTY PROVIDERS BRING MORE COMPLIANCE TO LEAD MARKETING SCIENCE

New CMO Council Research Finds Irresponsible Lead Gen Vendors Put Brands at Financial, Legal and Reputational Risk More

JPMORGAN CHASE

Leslie Gillin

Chief Marketing Officer

JPMorgan Chase has promoted Leslie Gillin, president of co-brand credit cards, to Chief Marketing Officer.

AVAYA HOLDINGS

Simon Harrison

SVP and Chief Marketing Officer

Avaya Holdings Corp., a global leader in solutions to enhance and simplify communications and collaboration, announced it has appo...

STIBO SYSTEMS

Jens Olivarius

Chief Marketing Officer

Jens Olivarius Appointed New Chief Marketing Officer at Stibo Systems.

FABFITFUN

Louisa Wee

Chief Marketing Officer

FabFitFun today announced that veteran marketing strategist Louisa Wee has joined the company as the first Chief Marketing Officer...

8X8

Marge Breya

Executive Vice President and Chief Marketing Officer

8x8, a leading integrated cloud communications platform, today announced the appointment of Marge Breya as Executive Vice Presiden...

CMO COUNCIL SUBSCRIPTIONS