Thoughts and personal insights from
around the CMO Council.
Interested in being a guest blogger?
Reach out to Liz Miller
As new technologies emerge and the digital sphere becomes more complex, companies around the world, such as Taco Bell, Dropbox and Prezi, are cultivating creativity in their teams to gain a competitive edge. Creativity is a powerful force for business innovation and these three companies help their employees get inspired by allowing space for professional development, building diverse teams, and collaborating together on projects. To be successful in the changing marketplace, marketing leaders must be adaptable and flexible and develop creative and new ways of marketing their brand. It’s not always easy to carry out, but the rewards are worth it. Here are 5 ways the modern CMO can inspire creativity in their... Read more >