Nik Keane is an entrepreneur turned corporate innovator, and modern marketing, and technology leader. He is currently the Category Leader of Ultra Premium Brands at the Stoli Group. He has dedicated his career to helping brands at their inflection points, by driving sustainable business transformation programs focused on customer and business outcomes. Throughout his career, he has helped brands such as Vodafone, Acer, Google, Sky, and MasterCard transform their digital landscapes into an explosive growth opportunity.