38 percent of retailers would like to integrate online personas & avatars in the future as their top request, compared to 28 percent of shoppers shared was better variety of clothes as their top request, according to a U.K. based survey.
73 percent of all Millennials report watching a total of zero television commercials when they do engage with traditional television programming, choosing to either record their favorite shows or watch through ad-free subscription services like Netflix.
86 percent of consumers said they’re more likely to trust a company with their personal information if it explains how that information leads to a better customer experience, according to Salesforce survey
60 percent of respondents believe real-time analytics drives customer experience while 58 percent credit significant improvements in customer loyalty and retention to analytics, according to a Harvard Business Review survey.
81 percent of CX leaders say their companies will compete nearly solely on experience within the next few years, but the percentage of companies that have an established relationship between CX and business outcomes is significantly lower, according to a Gartner report.
Millennial women are both price conscious and purpose driven customers- 88% agree that price is a top influencer of purchase decisions, and 84% say that customer ratings and reviews influence their purchase decisions