Partner Event

2011-07-28 16:00:00 2011-07-28 17:00:00 Future of Marketing: 30 Speakers. 60 Minutes. 1 Challenge On Thursday, July 28 at 1pm ET, join many of the industry's leading experts as they advise a fictional VP of Marketing, Sarah Delash, on how to launch an integrated marketing campaign at the leadin Virtual Conference CMO Council cmoteam@cmocouncil.org

Future of Marketing: 30 Speakers. 60 Minutes. 1 Challenge

July 28, 2011
Virtual Conference

Time: 10am PT / 1pm ET / 6pm BST
As a marketing decision-maker, your job becomes more complex–and challenging–each day. New channels and platforms emerge continuously. So, what are the most effective ways to plan and launch an integrated, multi-channel marketing campaign today? Join us as we bring together 30 marketing leaders to each share their best ideas for leveraging email, mobile, social, paid media, analytics, and more to build your brand and business. In just 60 minutes, you’ll hear from leaders like Guy Kawasaki, Chris Brogan, and Brian Solis, and brands including IBM, American Express, Pandora, Coca-Cola, Kayak, and more. It all starts on July 28 at 1pm ET (10am PT/6pm BST). You’ll discover the story of Sarah DeLash, our fictional senior marketer who’s endeavoring to transform her company from an outdated, industrial-era corporation to a modern, relevant, socially conscious brand. Curious? Sign up for free here .