Interview

Mark Simoncelli

Senior Vice President, Americas Consulting,
Frost & Sullivan

Mark Simoncelli shares his perspectives on growth and the opportunities organizations must seize in order to achieve it. ... More

Todd Krugman
Senior Vice President
The Trade Desk

With the digital disruption of business models, a CMO’s role is critical in consumer network orchestration & driving profitability. Vivek Kumar
Director & Head, U Associate, U Future Leaders & U Startups. Secretary, NTUC Membership Council
National Trade Unions Congress (Singapore)

Report

The Challenge Facing CMOs

The rise of the data-driven marketer has propelled the marketing function beyond branding and into the realm of customer experience and revenue growth. Before marketers can succeed in their new role, however, they must first solve the customer data conundrum. A whopping 60% of marketers aren’t ... More

Report

Data Protection, Privacy and Regulations

This is the first of what will be quarterly briefings from the CMO Council team, available exclusively for our premium members and library subscribers. As May marked the one-year anniversary of GDPR, this first exclusive cut investigates the impacts and ramifications of this regulatory event. ... More