February 8, 2012 - Does 'Liking' a Brand Drive User Loyalty - The Financial
January 12, 2012 - Bank of America Launches Global Agency Review - AdWeek.com
January 11, 2012 - Agency Specialization Seen Key to Clients - MarketingCharts.com
January 10, 2012 - How to Be a Better Agency Client - AdAge.com
January 9, 2012 - Bacardi CMO Shares Agency Advice From Simon Clift - AdAge.com
January 9, 2012 - Respect, Trust Key to Healthy Ad Relationship - AdAge.com
January 9, 2012 - More Marketers Going Long With Super Bowl Spots - AdAge.com
January 2, 2012 - Super Bowl Ad Time Sells Out - USA Today
December 19, 2011 - Ad Spending Slowed to a Crawl in the 3rd Quarter, Report Finds - The New York Times
December 14, 2011 - The Insidious Impact of Project-Based Agency Relationships - ClickZ.com
November 9, 2011 - Agency-Client Relationship: Still Crazy After All These Years - MediaPost
November 9. 2011 - Social, Mobile Ramp Up Ad Dollars, Interactive On Rise - MediaPost
October 24, 2011 - Study Finds TV Stil No. 1 With Advertisers - MediaPost
October 21, 2011 - Economy Fuels Ad Shifts From Traditional To Online - MediaPost
October 20, 2011 - Digital Approaches Tipping Point, Narrows Ad Agency Gap To Just One - MediaPost
October 12, 2011 - Global Online TV, Video Revs Hit $22B In 2016 - MediaPost
October 11, 2011 - Online Ads Propel Mass Media Gains In 2012 - MediaPost
October 5, 2011 - Digital Challenges Encourage Agencies, Media To Transform Industry - MediaPost
October 4, 2011 - Communication Improves Agency-Client Procurement Talks - MediaPost
September 26, 2011 - Ad Spend: U.S. Slows, But UK Declines - MediaPost
September 22, 2011 - Nielsen Discloses Major TV Ratings Glitch, Could Impact Millions In TV Ad Buys - MediaPost
September 20, 2011 - 88% see outdoor ads in run-up to shopping - The Drum
September 19, 2011 - Ad Growth Slows, But Key Categories Soar - MediaPost
September 19, 2011 - Top 50 b2b advertisers boosted spending 7.5% in 2010 - BtoB Online
September 13, 2011 - US Ad Expenditures Up 3.2% in 1st Half 2011 - MarketingCharts
September 12, 2011 - U.S. Ad Expansion Slows As Largest Advertisers Hit The Brakes - MediaPost
August 31, 2011 - Cable Experiences Little 'Breakage,' Advertisers Not Cutting Cords - MediaPost
August 31, 2011 - Forrester: Interactive Spending to Reach $76.6B by 2016 - MarketingProfs
August 26, 2011 - Is television the next mobile frontier? - Mobile Marketer
August 24, 2011 - Media buyers warn ad budget cuts may be ahead - BtoB Online
August 23, 2011 - Millennials Research Offers Insight for Network Marketers - MediaPost
August 22, 2011 - Millennials: Big On Cause-Marketing, Not On TV - MediaPost
August 17,2011 - Video, Search Ads Most Inspiring - MarketingCharts
August 16, 2011 - 85% of Online Americans View Digital Ads - MarketingCharts
August 8, 2011 - CMOs Using Less Agencies, More Collaboration - MediaPost
August 5, 2011- Nokia Drops Global Ad Agency in £80 Million Marketing Reshuffle - The Next Web
July 29, 2011 - If the Client Was Always Right, It Wouldn't Need an Ad Agency - AdAge
July 28, 2011 - Agency Execs: Ad Budgets Slide In Q2, Digital Continues To Rise - MediaPost
July 26, 2011 - Internet-Connected TV To Grow 36% By 2016 - MediaPost
July 19, 2011 - Upfront: Trad TV Dollars Pivot Into Digital Channels - MediaPost
July 12, 2011 - Instead of an Agency Review, Consider 'Marriage Counseling' - AdAge
July 11, 2011- How In-person Meetings and Phone Conversations Will Save Your Client-Agency Relationship - Ad Age
June 28, 2011 - TV Holds: Young Adults More Likely To Media Migrate - MediaPost
June 27, 2011 - Advertisers Say Spending Is Going One Way: Up - AdAge.com
June 26, 2011 - The World's Best Commercials, 2010-11 - Adweek
June 21, 2011 - Why Ad Agencies Should Act More Like Tech Startups - Fast Company
June 20, 2011 - Want to Work for Diageo? CMO Talks Emerging Markets, Agency Relationships at Cannes - AdAge.com
June 20, 2011 - Unilever Goes Small: a Warning to Big Agencies? - AdAge.com
June 14, 2011 - Diageo Parts With CP&B, Puts Cuervo Account in Review - AdAge.com
June 14, 2011 - Virgin America Shifts All Media Business to Eleven - AdAge.com
June 14, 2011 - 10 Essentials for an Effective TV Commercial - The Houston Chronicle
June 14, 2011 - TV ad revenues still strong, says PwC study - Channel News Asia
June 14, 2011 - Producing Effective TV Ads - All Business
June 13, 2011 - Ad Revs Perk Up 4.4%, Cable TV Spend Skyrockets - MediaPost
June 10, 2011 - Money Tree: TV Advertising Hits Nearly $19 Billion - MediaPost
May 27, 2011 - Agencies Should Demand Better Briefs From Their Clients - AdAge.com
May 15, 2011 - TV Networks Expect a Jump in Spending on Commercials - The New York Times
March 4, 2011 - TV Advertising Hits Nearly $19 Billion In 1Q - TV News Check
April 28, 2011 - 'Modern Family' Cast Has Commercial Success - Yahoo! TV
April 18, 2011 - For Top CMOs, TV Remains Surest Bet for Advertising - AdAge
April 18, 2011 - The Effectiveness And Targeting of Television Advertising - Harvard Journal of Economics & Management Strategy
February 14, 2011 - Why the Client-Agency Bond Just Isn't What It Used to Be - AdAge.com
February 14, 2011 - For Some Shops, Agency-Client Relationship Now Involves Sharing Spaces - AdAge.com
February 14, 2011 - Old and Improved: Relationships That Last for a Century - AdAge.com
February 7, 2011 - Best Super Bowl Commercials 2011? You Decide - CBS News
February 7, 2011 - The Top 5 - Ad Forum
February 7, 2011 - 2011 Go Daddy ads some of their most successful - KTAR.com
April 26, 2010 - How to Save the Troubled Agency-Marketer Relationship - AdAge.com
August 24, 2010 - TV ads more 'effective than online', says poll - BBC
August 12, 2010 - Top 4 Simple, Yet Effective Ad Campaigns - Sparxoo
September 7, 2010 - Official World Cup Sponsors Show Higher Effectiveness with TV Ads - Nielsen Wire
April 2, 2009 - Magazine, TV Ads More Effective than Ads Online - Marketing Charts
February 26, 2009 - Do TV Commercials Make You Happier? - Time Magazine