Jul 12, 2022

NEARLY TWO-THIRDS OF GLOBAL MARKETERS LACK CONFIDENCE IN THEIR DATA, ANALYTICS, INSIGHTS

New CMO Council Research Reveals High-Velocity Data Marketing Shortcomings in Data Access, Adaptability, Agility and AI Pervasiveness More

Jun 7, 2022

CMOs Seeking To Lower Sourcing Costs, Speed Time To Value

New CMO Council Research Finds Opportunity For CMOs To Optimize Sourcing Through Procurement More

Feb 1, 2022

MARKETERS SEE OPPORTUNITY TO OPTIMIZE OUTCOMES IN NEW ERA OF EVENTS, SAYS CMO COUNCIL REPORT

New research conducted in partnership with Cvent shows that more companies are looking to Align Strategy, Teams and Tech to Drive Deeper Cus More

Nov 18, 2021

Shopper Spending Patterns Throughout Covid Pandemic Underscore the Resilience and Agility of U.S. Consumers, Says CMO Council Report

Lagging Consumer Sectors Like Travel, Hospitality, Clothing and Department Stores Staging a Comeback This Holiday Season More

Amy Kilpatrick

Chief Marketing Officer

CONTENTFUL

Julie Haddon

Chief Marketing Officer

THE NATIONAL WOMEN’S SOCCER LEAGUE

Jason Jhonson

Chief Marketing Officer

GENESIS GLOBAL

Mary Carmen Gasco-Buisson

Chief Marketing Officer

PANDORA

Victoria Godfrey

Chief Marketing Officer

INDIGO

39 percent of marketers believe their investments have met expectations in select areas, such as measurement & customer interaction, but fall short when it comes to connecting content, commerce, conversation and campaigns with back-end operational realities, supply chain logistics & organizational capabilities that impact customer experiences at the front end. CMO.COM