Jun 7, 2022

CMOs Seeking To Lower Sourcing Costs, Speed Time To Value

New CMO Council Research Finds Opportunity For CMOs To Optimize Sourcing Through Procurement More

Feb 1, 2022

MARKETERS SEE OPPORTUNITY TO OPTIMIZE OUTCOMES IN NEW ERA OF EVENTS, SAYS CMO COUNCIL REPORT

New research conducted in partnership with Cvent shows that more companies are looking to Align Strategy, Teams and Tech to Drive Deeper Cus More

Nov 18, 2021

Shopper Spending Patterns Throughout Covid Pandemic Underscore the Resilience and Agility of U.S. Consumers, Says CMO Council Report

Lagging Consumer Sectors Like Travel, Hospitality, Clothing and Department Stores Staging a Comeback This Holiday Season More

Nov 1, 2021

NEW REPORT HIGHLIGHTS URGENT NEED FOR ORGANIZATIONS TO EMBRACE BIOMETRICS TO SIMPLIFY CUSTOMER ACCESS AND ID

Consumer Defection Growing Issue for Brands as Authentication Frustration Grows and Digital Experiences Multiply Across All Channels of Enga More

Elizabeth Coleon

Chief Marketing Officer

WITHINGS

Dan Hofmeister

Chief Marketing Officer

JENNY CRAIG

Brent Smart

Chief Marketing Officer

TELSTRA

Marianna Trofimova

Chief Marketing Officer

FUNCTION OF BEAUTY

Brad Lande-Shannon

Chief Marketing Officer

MADISON REED

39 percent of marketers believe their investments have met expectations in select areas, such as measurement & customer interaction, but fall short when it comes to connecting content, commerce, conversation and campaigns with back-end operational realities, supply chain logistics & organizational capabilities that impact customer experiences at the front end. CMO.COM