Press Releases
Feb 19, 2025
CMO COUNCIL PUBLISHES NEW INDEX OF MARKETING VITALITY
The Annual Assessment of Forces and Factors Impacting Functional Performance Includes Forecasts, Facts and Figures Going into 2025 and BeyondNov 5, 2024
CMO COUNCIL ENTERS INTO STRATEGIC PARTNERSHIP WITH WISE MARKETER GROUP
Members will benefit from insightful, practitioner-based content as well as exclusive access and cost savings on educational opportunities and an extensive thought leadership content library.Aug 21, 2024
MARKETING AND SECURITY LEADERS NEED TO COLLABORATE TO SAFEGUARD AND GROW BRAND TRUST, SAYS CMO COUNCIL AND KPMG
New Research Finds 79% of CMOs Believe the Marketing-Security Partnership Is Extremely or Very Important to Acquire, Maintain and Secure Customer Data for Competitive AdvantageAug 6, 2024
CHAMPION OF CMO-TO-CEO EXECUTIVE TRANSITION TO LEAD CMO COUNCIL ADVISORY BOARD IN NORTH AMERICA
Noted Technology Market Maven Christine Heckart, CEO of Xapa World, Will Apply Diverse Leadership Experience to Elevating CMO Title and Business ImpactJun 19, 2024
CMO COUNCIL MAPS WAYS TO SPEED MORE PERSONALIZED SERVICE TO 40% OF AMERICANS WHO REGULARLY GO TO DRIVE-THRU RESTAURANTS
New Thought Leadership Brief Maps New AI-Driven Innovations to Uplift Customer Engagement at over 200,000 Drive-Thru Locations NationwideMay 21, 2024
CMOS PREDICT MAJOR SHIFT IN MARKETING TECHNOLOGY IN 2024: AI-BOOSTED SOLUTIONS ARE KEY TO POWERING SHARPER PERSONALIZATION AND IMPROVED PERFORMANCE
CMO Council Study Reveals Growing Adoption of Emerging Technologies to Increase Productivity and Deliver Better Consumer ExperiencesMay 7, 2024
CMO COUNCIL MAPS WAYS TO SPEED AND PERSONALIZE SERVICE TO THE 50 MILLION AMERICANS WHO VISIT DRIVE-THRU RESTAURANTS DAILY
Thought Leadership Initiative Will Map and Model the New Imperative for QSR AI-Driven EngagementJan 23, 2024
MARKETERS GIVEN MARGINAL GRADES FOR ABM-DRIVEN REVENUE GROWTH
CMO Council Releases Year-End Scorecard of B2B Marketing Effectiveness In Finding, Winning and Growing Big Customer AccountsÂOct 10, 2023
CMO COUNCIL TO ADVANCE LEAD REVENUE SCIENCE PRACTICES AND IMPROVE ACCOUNT MARKETING PERFORMANCE IN B2B SECTOR
Thought Leadership Initiative to Develop Certified Lead Evaluation and Assurance Process (LEAP) Using Augmented Actionable Intelligence Technologies and Best Practice ModelSep 19, 2023
MARKETING AND FINANCE LEADERS SEEK COLLABORATION TO MAKE SMARTER INVESTMENTS, SAYS CMO COUNCIL AND KPMG
New Research Finds Only 10% of CMOs Strongly Believe Their Marketing Investments Position Them Ahead of the CompetitionJun 6, 2023
IMC TEAMS WITH GLOBAL CMO COUNCIL TO FURTHER MARKETING LEADER PROWESS AND PERFORMANCE IN AFRICA
The Integrated Marketing Council (IMC) of South Africa has announced it will partner with the global CMO CouncilMay 11, 2023
66% OF MARKETERS LACK CONFIDENCE IN ABILITY TO ACHIEVE REVENUE GOALS, ACCORDING TO CMO COUNCIL AND SPRINKLR RESEARCH
New research highlights the importance of data and analytics for marketers working to protect budgets and prove ROI in 2023Apr 18, 2023
SALES AND MARKETING LEADERS SEEK BETTER COLLABORATION TO DRIVE REVENUE GROWTH, SAYS CMO COUNCIL REPORT
New Research Finds 70% of CMOs Are Not Very Confident in Current Sales & Marketing ModelsJan 11, 2023
2 OUT OF 3 MARKETERS LACK CONFIDENCE IN MEDIA MARKETING AND ADVERTISING STRATEGY
New CMO Council Research, in Collaboration with NCSolutions, Reveals Shortcomings in Driving Sales Lift and Other Outcomes ThroughAdvertisingDec 13, 2022
EXECUTIVES GIVE ENTERPRISE LEADERS POOR MARKS FOR STRATEGICALLY EXECUTING DIGITAL TRANSFORMATION
Only 12 percent of CEOs Seen as Strategic and Adept at Evaluating and Implementing New Technologies for Competitive Gain and GrowthDec 8, 2022
ONLY 1 IN 7 MARKETERS HAVE DIGITAL INFRASTRUCTURE TO DELIVER MATURE HYBRID CX
New CMO Council Research, in Partnership with SAS, Reveals Shortcomings in Current CX Strategies for Winning and Retaining CustomersDec 5, 2022
CROSS-CULTURAL MARKETER AND FORMER CEO CHAIRS CMO COUNCIL ADVISORY BOARD IN EUROPE
Ricardo Oberlander to Help Mentor and Guide CMO Council MembersNov 8, 2022
Study Finds Consumer Demand for Ecommerce Home Delivery Placing Intense Pressure on Retailers and Consumer Products Companies
Recent Study Commissioned by Attabotics Finds 96% of Industry Survey Respondents See a Major Need to Rebuild Supply and Delivery Capabilities to Meet Growing Customer ExpectationsOct 18, 2022
NATIONAL MARKETERS LACK VISION INTO LOCAL DEMAND
New CMO Council Research Reveals a National Marketing Blind Spot in Local Partner Marketing PerformanceJul 12, 2022