AI Perfectionism Is Slowing Marketing Down. Decision Velocity Is The New Advantage By Nate Skinner, Chief Sales & Marketing officer, 8am Read More

How Red Roof Is Bringing In More Customers With Zeta’s Voice-Activated AI Agent The new voice-activated AI agent integrates with Zeta’s existing marketing platform and can respond to natural-language queries with campaign stats and performance updates. Read More

How Molson Coors Keeps Creative Effectiveness On Tap Who cares how funny or award-winning a piece of creative is if it’s not helping sell beer, said Sofia Colucci, North America CMO of Molson Coors. Read More

Golf Brand’s Strategy: Make Inclusive Marketing Par for the Course Performance Golf, which wants to make the game more accessible to new players, including women. Read More

Backstage With Chief Marketer: Chief Growth and Marketing Officer Esi Eggleston Bracey Chief Marketer sat down with Chief Marketing and Growth Officer Esi Eggleston Bracey, formerly of Unilever, to discuss what the agencies of the future might look like. Read More

Backstage With Chief Marketer: White Castle CMO Chief Marketer sat down with White Castle CMO Jamie Richardson to discuss the brand’s innovative marketing messages, loyalty programs, new company developments and leadership advice. Read More