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INSIGHT CENTER

Welcome to the CMO Council’s Insight Center, the subscription destination to access the latest marketing news, executive appointments, industry calendars and thousands of curated marketing statistics, charts and data points. 1 year of unlimited access is only $99 USD and subscription is complimentary for CMO Council members

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Balenciaga

Drieke Leenknegt

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Jun 25, 2026 — The Industry

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Leandro Barreto

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Jun 19, 2026 — Afrikan Insights

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Kate Savelli

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May 22, 2026 — Restaruant Dive

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NEW IN THE READING ROOM

Jun 2026 — You Gov

FIFA World Cup 2026 is already outscoring the 2022 edition in the U.S.

Jun 2026 — Reuters

World Cup turnout defies concerns, as Americans flock for the spectacle

Jun 2026 — CFR

FIFA Promised a World Cup Economic Boom, But U.S. Stands May Be Emptier Than Usual

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The financial benefits from the World Cup soccer tournament are likely to be split unevenly among...

Jun 2026 —

44% of U.S. consumers plan to engage with World Cup matches or related events, with 30%...

Jun 2026 —

Travel bans, visa denials, safety fears, and record-high ticket prices are suppressing World Cup attendance—and threatening...

Jun 2026 —

World Cup attendances are on track for record highs despite daunting ticket prices and Trump administration...

Jun 2026 —

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