Claire Macland is a passionate and dynamic business leader with significant experience in driving change and leading teams in the IT industry. She has built up skills in a wide variety of commercial go-to-market areas including:
Managing teams through periods of significant business growth or change including mergers and acquisitions, new market entry, category creation, channel re-engineering and go-to-market transformation. Within marketing, skills include brand transformation, data-driven profiling and targeting, integrated marketing in an increasingly digital world, marketing to the C-suite, customer experience, field marketing, PR, AR and internal communications.
Claire Macland is currently the SVP of Global Marketing EMEA at Equinix and has been the VP of Marketing at Avaya in her previous role.