Kirti serves as the Global Chief Marketing Officer at SMC Blockchain Org., a startup that develops tech to make the future of blockchain scalable, secured, reliable & efficient. Kirti has 24+ years and a wealth of experience from brands like BNY Mellon Wealth Management, Russell Investments, OppenheimerFunds, and Citibank. She is known for transforming and building brands globally and driving omni-channel strategies including DTC, B2B, social, metaverse, experiential, sales enablement, analytics, research, public relations and communications across asset management, wealth management, institutional, fintech, consumer banking, entertainment, and manufacturing brands. Kirti is also a podcast influencer and producer of ‘Got Spice? Podcast’ and serves as Board Director for Financial Communications Society and Advisory Board Council for the CMO Council.