EVENT

Sitecore Symposium 2026

Your customers are getting answers about your brand from AI.

The problem?

You didn't write them.

As buyers shift from search engines to AI assistants, brands are losing visibility into one of the most important moments in the decision-making process.

How are customers discovering you?

What information is shaping their perception?

And what happens when AI builds the shortlist before a prospect ever visits your website?

These are the kinds of questions marketing leaders are trying to answer right now.
That's one reason we're excited about Sitecore Symposium 2026.

The agenda is packed with conversations on:

• AI-driven discoverability and changing buyer behavior
• Measuring impact in a zero-click world
• Building AI-ready content and digital experiences
• Scaling personalization and customer engagement
• Preparing your organization for the next era of marketing

You'll hear from leaders at organizations including Bayer, Akamai, Nestle, Johnson Controls, Fujitsu, Boston Beer, TeamViewer, and more, sharing how they're adapting their strategies for an AI-first future.

We're also excited to have Michelle Boockoff-Bajdek, Chief Marketing Officer at Sitecore and CMO Council Advisory Board member, take the stage and share her perspective on the future of marketing, customer experience, and AI-driven growth.

If AI discoverability, digital experience, and the future of brand visibility are already showing up in your boardroom conversations, this event is worth a look.

And yes, attendees also get exclusive access to a private event at Universal Islands of Adventure
Use code SYM26-AMS25Off-EXT to save 25% on your pass as a CMO Council community member.

REGISTER TODAY