EVENT

Dinner Dialogue

2018-06-13 16:00:00 2018-06-13 17:00:00 Who is Running the MarTech Stack: Marketing or the Technology Join us along  with SAP Hybris and Accenture in Amsterdam to discuss how the state of digital transformation is creating more opprtunities for marketers. Amsterdam, Netherlands CMO Council cmoteam@cmocouncil.org
JUN
13
Skyline of Amsterdam

Who is Running the MarTech Stack: Marketing or the Technology

June 13, 2018
Amsterdam, Netherlands
In Partnership with: SAP Hybris and Accenture

BACK TO EVENTS

The Chief Marketing Officer (CMO) Council is partnering with SAP Hybris and Accenture to host a dinner roundtable discussion exclusively for marketing executives on June 13, 2018 in Amsterdam to discuss how you are overcoming technology challenges to optimize digital engagements with your customers.

From chatbots and virtual reality to artificial intelligence (AI) and cognitive computing, the state of digital transformation today is creating more opportunities than ever before for marketers to be able to create relevant, contextual experiences for their customers. However, with this overabundance of innovations and technologies come new challenges. We invite you to join us for dinner and connect with your peers to discuss where and how technology is helping or hindering customer experience efforts, as well as how new advancements like AI are being utilized to take the experience to the next level.

Among the key questions we will be addressing are:

  • How well are your existing tools enabling you to connect digital and physical experiences?
  • Are you able to glean the right insights to create better customer experiences with the tools you have today, or do upgrades need to be made?
  • What are the new tools poised to truly differentiate brand? Do you have the talent needed to manage, implement and optimize performance of new innovations like AI and VR?

If you are interested in attending this dinner or would like more information please reach out to Christine Chiang at cchiang@cmocouncil.org