Succeed Where There's a Need

A Global Innovation Advocacy Campaign

Program Details

Sponsors and Partners:


The Chief Marketing Officer (CMO) Council, the Business Performance Innovation (BPI) Network, SABLE Accelerator and GREEN Network are partnering with UNICEF on a landmark initiative designed to encourage corporate social responsibility by crowdsourcing breakthrough ideas, inventions, products and emerging technologies that can advance the work done worldwide by the UNICEF Innovation Center.

Entitled "Succeed Where There's a Need," this program seeks to create a global open innovation network for the world’s best and brightest youth, innovators, technologists, IT professionals, product developers, researchers, entrepreneurs, academics and post-graduate students. These individuals will come together to identify, adapt and deploy inventive technology solutions that can help UNICEF scale its efforts to meet the ever-growing needs of the poorest and most vulnerable and excluded children across 190 countries. 

A dedicated community site, powered by innovation platform leader IdeaScale, will enable participants to share ideas, vote and discuss refinements to “inspirations that overcome limitations.” It will register and profile contributors and run crowdsourcing contests and challenges developed by UNICEF Innovation Labs located in 15 countries. You can preview this site, get a sneak peak of our upcoming plans and learn how you can get involved as an innovator or sponsor at

We have established strategic alliances with media companies and organizations across globe to team with us in this initiative. These partners include news channels, tech hubs, incubators, development groups, entrepreneur associations, and impact investors who can help develop "innovations that overcome limitations."

Campaign Partner Organizations

  • C-Suite Network
  • SAINe
  • Silicon Cape Initiative
  • AfriLabs
  • Association of African Business Schools
  • Weaverlution
  • United States Association for Small Business & Entrepreneurship
  • Stanford
  • UC Berkeley Development Impact Lab
  • UC Berkeley Blum Center for Developing Economies
  • Innovus
  • MIIS Center for Social Impact Learning
  • International Development Innovation Network
  • Fast Company
  • DEMO
  • IDG Enterprise
  • World Summit on Innovation & Entrepreneurship
  • Edison Awards
  • Mashable
  • Churchill Club
  • Commonwealth Club
  • Toniic
  • LaunchLab
  • ThrdPlace
  • African Nurses Entrepreneurship Network
  • Founders Space
  • Mpule Institute for Endogenous Development
  • Stellenbosch University: Innovus
  • Stellenbosch University: LaunchLab

For more information and to learn how you can get involved in this important initiative as an innovator or sponsor, please visit



Studies & White Papers


November 2014 - How Renewables in Developing Countries are Leapfrogging Traditional Power

November 2014 - UN Reveals Major Gaps in Water and Sanitation- Especially in Rural Areas

October 2014 - Better Water Management Needed to Eradicate Poverty

October 2014 - Mobile Learning Can Provide Solutions to Top 5 Issues of Education

October 2014 - Widely Used Sanitation Programs Do Not Necessarily Improve Health

September 2014 - Expert Calls for Moral Crusade to Bring Clean Water and Sanitation to Billions

August 2014 - Expanding Educational Opportunities for Girls Especially in the Developing World

July 2014 - Electricity Without the Grid

July 2014 - Poor Sanitation in India May Afflict Well-Fed Children With Malnutrition

May 2014 - Closing the Gap: Gender Disparity and Education in the Developing World

May 2014 - WHO/UNICEF Highlight Need to Further Reduce Gaps in Access to Improved Drinking Water and Sanitation

April 2014 - How Can Educational ICT be Relevant to the Poorest of the Poor?

April 2014 - 5 Key Barriers to Educational Technology Adoption in the Developing World

March 2014 - Eliminating Extreme Inequality: A Sustainable Development Goal, 2015-2030

February 2014 - Equity and Social Cohension: The Contribution of Education to Peacebuilding in the Post-2015 Development Goals

December 2013 - A Critical Gap in Global Healthcare

March 2013 - Women Still Face Big Gaps in Access to Health Care

March 2012 - World Water Day: 10 Places Most in Need of Clean Water

October 2011 - With 7 Billion People, World Has a Poop Problem

May 2008 - 10 Million Children Die from Lack of Health Care

Program Themes

  • Marketing Innovation