Head of Marketing and Communications
Mehdi Trimech is currently the Head of Marketing and Communications for Africa, Middle East and Turkey at Metso, a Finnish industrial machinery company providing technology and services for mining, aggregates, oil and gas, and other process industries. He has experience in B2B, B2C and G2B marketing in multinational companies, a branding agency and the Dubai government. He holds a master's degree in strategic marketing from the Australian University of Wollongong in Dubai, in addition to a master's degree in entrepreneurship from IHEC University in Tunisia. He is fluent in English, Arabic and French.
Using his multiple industry exposure and thorough education, Trimech is able to look at business challenges from different perspectives and recommend the right combination of marketing strategies and techniques to achieve the best results and return on investment. He is also skilled at project management and has a proactive personality and collaborative leadership style.
He considers himself a lifelong learner and joined the CMO Council to exchange knowledge and ideas with like-minded marketers.