Eric Brey

Professor

University of Wisconsin-Stout

From teaching marketing strategy and digital analytics to keynotes on competitive intelligence and social technology integration, Professor Brey uses edutainment to communicate his thought-provoking insights.  From the jungles of Central America to the urban centers of Asia and even the comfort of the virtual classroom (with not nearly enough stops in the Caribbean), Dr. Brey’s quest to educate the world about consumers’ actions and how to capitalize upon them has merely begun. As a consumer strategist recognized for innovation and turning his understanding of consumers’ wants and needs into actionable business strategies, Professor Brey has conducted hundreds of presentations on consumer-centric topics while publishing numerous scientific papers in top, international journals. As an industry advisor and keynote speaker, he’s had the privilege of working with entrepreneurs and technology start-ups, boutique market research firms, Fortune-500 companies, regional healthcare centers, domestic and international government organizations, popular television figures, and numerous industry associations and international organizations. For his innovative work, Eric has received multiple research excellence awards from the scientific community and served as an AT&T Fellow while being recognized as extraordinary mind in marketing by HSMAI. He currently serves on the Academic Liaison Committee of the Chief Marketing Officer Council and Social Media Marketing Magazine lists him as a top marketing faculty. Recognized for understanding consumers’ wants and needs, he is regularly quoted in media outlets including Forbes, Business Week, USA Today, China Post, Washington Post, and CBS.Professor Brey received his Ph.D. from Purdue University and is an active member of various organizations including the Association for Consumer Research and the Digital Analytics Association.  He currently lives in Wisconsin with his wife Anna and daughter Ava while serving as an Associate Professor of Consumer Strategy at the University of Wisconsin-Stout. If you would like to learn more or see the kind of shenanigans Professor Brey is up to, he can be found engaging the digital universe as @ProfessorBrey.