Interviews

Hear it straight from the mouth of
marketers. Check out our engaging
Q&As with marketing experts.
Interested in getting interviewed
and sharing your insights?

Reach out to content@cmocouncil.org

Executive Perspective

Vashti Brotherhood

President
Incenter Marketing

CEO strategies for marketing in an uncertain economy must include using marketing to build brand. More

Executive Perspective

Warren Brett

Cluster Executive, SEA Region
Smollan

Activations in Africa amplify brand opportunity based on target market and shopping behaviors. More

Executive Perspective

Tiffany Grinstead

Vice President of Marketing- Individual Products and Solutions
Nationwide Financial

Tiffany Grinstead provided us her perspective on the importance of an authentic brand to build loyal customers and how Nationwide Financial works towards that. More

Interview

Justin Manfredi

Senior Vice President of Marketing
AMC Networks

Justin Manfredi shares his insight about how AMC Networks builds authentic brand loyalty with their customers. More