Interviews

Hear it straight from the mouth of
marketers. Check out our engaging
Q&As with marketing experts.
Interested in getting interviewed
and sharing your insights?

Reach out to content@cmocouncil.org

Executive Perspective

Clayton Rannard

Co-founder, Collabstr

The growing reliance of brands on influencers is evident in insights from the 2024 Influencer Report. More

Executive Perspective

Frank Carvalho

CMO, Foap

The creator economy has gained significant momentum in recent years, creating brand opportunities. More

Executive Perspective

Kim Skildum-Reid

Author and Expert, Power Sponsorship

What Every CMO Needs to Know About Sponsorship Marketing. An in-depth Q+A with one of the worlds leading sponsorship mavens. More

Executive Perspective

Samantha Fay

SVP Global Brand Strategy, Guinness World Records

Samantha Fay shares what it means to be memorable in today's fast-paced marketing world and how even a 60-year-old company like Guinness World Records can thrive on social media. More