Interviews

Hear it straight from the mouth of
marketers. Check out our engaging
Q&As with marketing experts.
Interested in getting interviewed
and sharing your insights?

Reach out to content@cmocouncil.org

Get to Know

Sharad Jain

Head eCommerce Product & Marketing - Appliances, Samsung India

The implementation of AI-enabled sharp targeting is expected to improve the efficacy of advertising investments. More

Get to Know

Anood Haddad

Head of Marketing & Research, MEA, JLL

Effective collaboration with different lines of business and management peers provides results. More

Get to Know

Oghenerukevwe Toka

Marketing, Innovation & Category Leader, Nestlé Central & West Africa

The industry is grappling with maintaining affordability for consumers as tension increases between affordability, inflation, energy costs and raw materials. More

Interview

Sonesh Shah

Vice President of Brand Marketing and Digital , Robert Bosch Tool Corporation

The Robert Bosch Tool Corporation in North America is a leader in the design, manufacture and sale of power tools and accessories. Sonesh Shah, Vice President of Brand Marketing and Digital at the Robert Bosch Tool Corporation, explains that his role in e-commerce and digital marketing has evolved More

Interview

David Roman

Chief Marketing Officer, Lenovo

With more than 50,000 employees and $43 billion in global sales across 160 countries, Lenovo is a global leader in providing innovative consumer, commercial and data center technology. As the CMO, David Roman says that creating a customer-first culture is a top priority for the brand. Roman believ More

Interview

Allison Giorgio

Vice President of Marketing , PUMA North America

Allison Giorgio, Vice President of Brand Marketing for PUMA North America, seeks to take digital innovation to the next level in 2018 to power their increasing focus on e-commerce opportunities. Giorgio says the online marketplace is one of the most fascinating spaces today from both a business and More

Interview

Brett Townsend

Head of North America Insights , Electrolux

Electrolux is a global leader in the appliance industry, selling more than 60 million household and professional products in more than 150 markets every year. As the Head of North America Insights, Brett Townsend is responsible for providing transformative consumer insights to drive business decisi More

Interview

Gregory Butz

Vice President of Marketing Communications , Serta Simmons Bedding

Serta Simmons is the No. 1 mattress manufacturer in the U.S. and a leading brand around the globe. Gregory Butz, Vice President of Marketing Communications, is charged with leading integrated communications across traditional and digital marketing, PR, eCommerce, shopper marketing and customer supp More

Interview

Peter Brinkman

Senior General Manager of Corporate Marketing, Casio America

Casio America, Inc., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Senior General Manager of Corporate Marketing, Peter Brinkman, believes that the role of eCommerce and the many More