Interviews

Hear it straight from the mouth of
marketers. Check out our engaging
Q&As with marketing experts.
Interested in getting interviewed
and sharing your insights?

Reach out to content@cmocouncil.org

Executive Perspective

Greg Creed

Former CEO, YUM! Brands, Author: R.E.D. Marketing

Do marketers have a relevance issue? Innovative branding guru shares why many marketers may have lost the intuitive skills needed to sustain the essence of a great brand. More

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Dr Kiran Veigas

Vice President, Happiest Minds Technologies

Customer experience and brand protection are integral to marketing strategy. More

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Tatiana-Vivienne Jouanneau

Marketing Transformation Officer &
Global Head: Commercial Marketing, Logitech

Gaming is mainstream for many mass brands which entered electronic gaming and eSports. More

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Christine Heckart

Chairman CMO Council Advisory Board, Founder & CEO, Xapa World

Great CMOs mirror the CEO in their understanding of, and impact on, the success of the business.  More

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David Gould

Chief Customer Officer, EncompaaS

To harness the power of GenAI, companies must manage and secure the content for those answers. More

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Arash Behijo

Group Chief Marketing Officer, Goldiran

The significant market shifts facing marketers currently. More

Executive Perspective

Judy Gounden

Global Communications Officer, CMO Council Advisory Board: Africa

Marketing must manage the rate at which AI change is happening within organizations. More

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Atri Chatterjee

CMO, DigiCert

The digital certificate infrastructure of public and private key cryptography is vulnerable. More

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Su-Ann Badenhorst

Marketing Lead, Deloitte Africa

Technology, and more specifically Generative AI, has taught us that we can never get too comfortable. More

Executive Perspective

Helena Mah

Fractional CMO, Drop of Milk

It's crucial for CMOs to understand the waves of change hitting us and how to harness them. More

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Kimberly Warne

Senior Vice President & CMO, Wesco

Marketing success is about embracing disruption and helping your customers navigate to growth. More

Executive Perspective

Hussein Dajani

Partner and CMO, Deloitte Digital Middle East

Despite collective efforts to sculpt a more inclusive and equitable society, some sectors fall short. More

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Judy Gounden

CMO, Evago Group

Navigate your world so that sufficient probability for change is part of your decision making. More

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Nik Keane

Head of Marketing, Stoli Group

Consumer confidence is fragile and there's a risk of joining the race to the bottom to prop up sales. More

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Anood Haddad

Head of Marketing & Research, MEA, JLL

Effective collaboration with different lines of business and management peers provides results. More

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Devendra Shivhare

Director: Marketing Technology, Coca-Cola Company

Delivering innovative solutions that resonate with both clients and consumers. More

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Matt Taylor

CMO: Enterprise Clients & Innovation, AON

The acceleration of technology, specifically AI and Generative AI, is a challenge for marketers. More

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Amy Martin Ziegenfuss

Chief Marketing Officer, Carnival Cruise Line

Connect authentically with your customers as a brand to take your relationship with them even deeper. More

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Oghenerukevwe Toka

Marketing, Innovation & Category Leader, Nestlé Central & West Africa

The industry is grappling with maintaining affordability for consumers as tension increases between affordability, inflation, energy costs and raw materials. More

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Beverley D'Cruz

General Manager, Pizza Hut Middle East & Pakistan

Prepare for a future where ESG will be our biggest relevance play - disruptive brands create change. More