Press Releases
May 14, 2009
CMO Council to Do Major Loyalty Level Set
Partners with InfoPrint Solutions Company to Calibrate How Marketers are Getting a Business Lift From LoyaltyMay 11, 2009
TRADEMARK TRESPASSING AND KNOCK-OFF NIGHTMARES ARE BIG CHALLENGES FOR BRAND MARKETERS
New CMO Council Study on Protection from Brand Infection Reveals Marketers Fear Poor Economy Will Encourage Spread of Brand Fakes, Frauds and InfringementsApr 22, 2009
PARTNERSHIP WITH PUERTO RICO'S LEADING SALES AND MARKETING GROUP EXPAND CMO COUNCIL PRESENCE IN THE CARIBBEAN
Apr 15, 2009
ONLY VISIONARY CUSTOMER-CENTRIC LEADERS NEED APPLY
CMO Council Members Unravel the Core DNA of a CMOMar 17, 2009
Marketers Sharpen Pencils and Focus in '09; Budgets Holding Up But Performance, Efficiency and Insight are Key Mandates
CMO Council's Marketing Outlook '09 Report Reveals Retaining and Training of Key Staff Critical in New Digital World; Limited Agency Turnover and Changes Are PlannedMar 16, 2009
Milestone Thought Leadership Campaign Launches to Help Service Providers Exceed Customer Expectations Via Improved Management of the Customer Experience
CMO Council's New Customer Experience Board Initiative to Drive Best Practices for Delivering on Brand Promises and User Satisfaction LevelsFeb 23, 2009
Global Marketing is Today's Most Complex and Challenged Busines Operational Unit, Says CMO Council Report
Marketers, Challenged by Change-Adverse Cultures and Lack of Cross-Functional Automation, are Tasked to Repair Fragmented Operations that Constrain Go-To-Market Efficiency and Effective Customer EngagJan 26, 2009
Companies Missing Big Opportunity to Turn Customer Pain into Competitive Gain, Says CMO Council Report
Study Implores Marketers to Drive Major Changes in How Companies Measure and Optimize Customer Experience and Advocacy; Critical Need To Improve Listening and Responsiveness Across OrganizationsJan 6, 2009
Reinvent Mobile Conducts Milestone
CMO Council and Phoenix Technologies Ltd. Lead Mobile Computer Industry Initiative to Co-Innovate and Engage with a Global Community of Technology UsersDec 17, 2008
CMO Council Research Finds 80-20 Rule Obsolete: Today's Consumer Products Market is Anything But Mass
Shoppergraphic Data Highlights Need to Identify and EngageDec 16, 2008
Malware and 'Malicious Intent' Most Prevalent Cyber Threats; Seniors Main Targets of Fraud
Bytecrime.org Complaints Shows Cyber-Seniors Are Primary Targets of Online Fraud; New Slam the Online Holiday Scam Initiative to Raise AwarenessDec 8, 2008
Full Revenue Potential of Customers Not Being Realized, Report 76 Percent of Marketers
CMO Council Study Shows How Marketers Are Mapping New Routes To Revenue In '09; Better Customer Data Integration and Analytics Seen as Critical to Revenue-Generating Strategies and Marketing EfficieNov 10, 2008
Groundbreaking Industry/User Co-Innovation Campaign Launches Around Mobile Computing
Reinvent Mobile Initiative to Give Millions of Mobile Computer Users More Say in What Technologies and Designs Come to MarketOct 9, 2008
New Research by CMO Council Reveals Companies are Failing to Realize Customer Revenue Potential
CMO Council Unveils Preliminary Findings of New Study on Maximizing Routes to RevenueSep 29, 2008
Home Depot Tops CMO Council's Audit of Customer Experience; New Study of 25 Brands Highlights Inconsistencies in Content and Touch Points
Companies Need To Unify Multiple Channels of Engagement and Ensure Consistent Messaging and Content Delivery in a Challenged and Consolidating Market, Says CMO Council StudySep 15, 2008
CMO Council Seeks Corporate Help for American Red Cross Hurricane Relief
CMO Council members and marketers can lend valuable and timely assistance to this emergency fundraising campaignSep 9, 2008
Donovan Neale-May, Executive Director of CMO Council, Confirmed as Keynote Speaker at PODi AppForum
Neale-May will share insights into the minds of C-level marketers who drive personalized marketing initiativesAug 12, 2008
CMO Council Releases Best Practice Report on Ways to Bridge and Bind Global Sales and Marketing Teams
90-Page Report Based On Multi-National Engagement and Invention Sessions With 100 Senior Executives in New York, London, Paris, Sao Paulo, Sydney and Silicon ValleyAug 12, 2008
CMO Council Convenes Meeting of Africa Advisory Board in South Africa to Discuss Regional Issues and Challenges
The board will meet in Johannesburg to discuss marketing issues and challenges in Africa, topics around accessing global markets, and their areas of strategic marketing interest, thought leadership anAug 5, 2008