Interviews

Hear it straight from the mouth of
marketers. Check out our engaging
Q&As with marketing experts.
Interested in getting interviewed
and sharing your insights?

Reach out to content@cmocouncil.org

Executive Perspective

Clayton Rannard

Co-founder, Collabstr

The growing reliance of brands on influencers is evident in insights from the 2024 Influencer Report. More

Get to Know

Su-Ann Badenhorst

Marketing Lead, Deloitte Africa

Technology, and more specifically Generative AI, has taught us that we can never get too comfortable. More

Executive Perspective

Helena Mah

Fractional CMO, Drop of Milk

It's crucial for CMOs to understand the waves of change hitting us and how to harness them. More

Get to Know

Kimberly Warne

Senior Vice President & CMO, Wesco

Marketing success is about embracing disruption and helping your customers navigate to growth. More

Executive Perspective

Hussein Dajani

Partner and CMO, Deloitte Digital Middle East

Despite collective efforts to sculpt a more inclusive and equitable society, some sectors fall short. More

Executive Perspective

Kim Skildum-Reid

Author and Expert, Power Sponsorship

What Every CMO Needs to Know About Sponsorship Marketing. An in-depth Q+A with one of the worlds leading sponsorship mavens. More

Executive Perspective

Vivek Kumar

Chief Marketing & Fundraising Director, World Wide Fund for Nature (Singapore)

Climate change is real. Now marketers need to make their green marketing real too. More

Get to Know

Amy Martin Ziegenfuss

Chief Marketing Officer, Carnival Cruise Line

Connect authentically with your customers as a brand to take your relationship with them even deeper. More

Get to Know

Andra Nel

Marketing Manager, Brand & Purpose, KFC South Africa

Sustainability impact can only be ensured when you have collective ownership from all stakeholders. More

Get to Know

Beverley D'Cruz

General Manager, Pizza Hut Middle East & Pakistan

Prepare for a future where ESG will be our biggest relevance play - disruptive brands create change. More

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George Paige

Global Head of Brand, Etihad Airways

The enhancements with AI in our creative functions will increase the pace our teams can operate at. More

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Bronwyn Powell

CEO, Australian Marketing Institute

Nation branding provides outbound businesses with a strong foundation to leverage country-of-origin identity. More

Get to Know

Priscila Pizano

Head of Marketing, General Mills, Brazil

Consumers are adding channels to purchasing habits, so brands must have omnichannel strategies. More

Deep Dive

Craig Stacey

Marketing Thought Leader, CMO Council

Craig Stacey explains his wish for marketers to rediscover the creative process and break away from the safe bet option when developing a compelling marketing campagin.  More