Interviews

Hear it straight from the mouth of
marketers. Check out our engaging
Q&As with marketing experts.
Interested in getting interviewed
and sharing your insights?

Reach out to content@cmocouncil.org

Executive Perspective

Cynthia Sener

Chatmeter President
Go-to-Market

How tech helps CMOs turn online chatter into local brand intel – if CMOs are willing to listen. More

Interview

Jennifer Foreman

SVP and Head of Global Growth Marketing
Trax

Visual merchandising intelligence is changing the game when it comes to helping retailers and customers to take smart actions in-store. More

Get to Know

Michael Therrien

Head of Content and Digital Marketing
IBM

Michael Therrien discusses how IBM goes about getting high-quality leads and the importance of choosing vendors who will deliver these high-quality leads. More