Interviews

Hear it straight from the mouth of
marketers. Check out our engaging
Q&As with marketing experts.
Interested in getting interviewed
and sharing your insights?

Reach out to content@cmocouncil.org

Executive Perspective

Frank Carvalho

CMO, Foap

The creator economy has gained significant momentum in recent years, creating brand opportunities. More

Executive Perspective

Kim Skildum-Reid

Author and Expert, Power Sponsorship

What Every CMO Needs to Know About Sponsorship Marketing. An in-depth Q+A with one of the worlds leading sponsorship mavens. More

Get to Know

Judy Gounden

CMO, Evago Group

Navigate your world so that sufficient probability for change is part of your decision making. More

Get to Know

Anood Haddad

Head of Marketing & Research, MEA, JLL

Effective collaboration with different lines of business and management peers provides results. More

Get to Know

Matt Taylor

CMO: Enterprise Clients & Innovation, AON

The acceleration of technology, specifically AI and Generative AI, is a challenge for marketers. More

Get to Know

Grant Macpherson

CMO, KFC Africa

Stop planning for the worst-case scenario - now is the time to embrace risk and take big swings. More

Get to Know

Amy Martin Ziegenfuss

Chief Marketing Officer, Carnival Cruise Line

Connect authentically with your customers as a brand to take your relationship with them even deeper. More

Get to Know

Oghenerukevwe Toka

Marketing, Innovation & Category Leader, Nestlé Central & West Africa

The industry is grappling with maintaining affordability for consumers as tension increases between affordability, inflation, energy costs and raw materials. More

Get to Know

Beverley D'Cruz

General Manager, Pizza Hut Middle East & Pakistan

Prepare for a future where ESG will be our biggest relevance play - disruptive brands create change. More

Get to Know

George Paige

Global Head of Brand, Etihad Airways

The enhancements with AI in our creative functions will increase the pace our teams can operate at. More

Get to Know

Bronwyn Powell

CEO, Australian Marketing Institute

Nation branding provides outbound businesses with a strong foundation to leverage country-of-origin identity. More

Get to Know

Priscila Pizano

Head of Marketing, General Mills, Brazil

Consumers are adding channels to purchasing habits, so brands must have omnichannel strategies. More

Executive Perspective

Vashti Brotherhood

President, Incenter Marketing

CEO strategies for marketing in an uncertain economy must include using marketing to build brand. More

Interview

Elizabeth Lee Ming

Head of Marketing, Red & Yellow Creative School of Business

Creativity is the most important skill to have in marketing. It can guarantee job security. More

Interview

Madeline Delianides

Former Head of Marketing Operations and Creative Production, The New York Times

Seasoned marketing technology leader Madeline Delianides shares where and how organizations must align to ensure success as marketing technologies evolve. More

Interview

Anita Brearton

Founder, CabinetM

Anita Brearton, Founder of CabinetM, shares how new technological advancements will play a critical role in customer engagement and marketing performance. More